Farewell sweet hair

Let's go 95 SEK
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Hair removal should be optional. Great hair removal shouldn’t. That’s why we’ve created Estrid — a (vegan) 5-blade razor, specifically designed for those of us who believe that the hair removal process should be a pain-free affair on the skin, the wallet and for the planet.

Amanda Westerbom's signature

Amanda Westerbom

Co-founder

Woman shaving her armpit with an Estrid razor

No more bad shave days

  • You can afford it – nearly half the price of the competition
  • Sharp af – 5 blades for a closer, softer finish
  • Keeps you smooth – encased in cocoa butter, aloe vera & shea butter

Our razors

A new approach

Lots of things in life are expensive. But a close, smooth shaving experience delivered through the mailbox shouldn’t be one of them. Did you know that there’s a price difference on a lot of everyday items where the ones marketed towards women are more expensive? We’re here to change that, at least for razors.

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    Vegan, natural, fabulous

    Shaving should be cruelty-free

    Most razor brands use animal substances in the lubricating strips on your razor head, but not us. Instead we have chosen all natural ingredients like aloe vera, shea butter and cocoa butter. Better for the skin, better for the planet.

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      Sister to sister

      Every purchase makes a difference

      Estrid does not only feel different, we also want to make a difference. For every purchase you make, we donate a portion to the foundation Kvinna till Kvinna, a Swedish organisation that has been working for and supporting women’s rights since 1993 in more than 20 war and conflict-ridden countries in the world.

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        HOW IT WORKS

        How does Estrid subscription work

        select a colour

        blush, space, peach or cloud? you’ll also get two cartridges and a matching wall mount in your first kit. all for 95 SEK.
        How does Estrid subscription work

        as often as you like

        once a month, once every second month or once every third month? It’s up to you how often you want your blades. Delivered right to your door for 119 SEK , free shipping obviously
        How does Estrid subscription work

        break up whenever

        your body, your hair, your control. cancel the subscription at any time.
        Get started