A new way to shave

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Get started — £7.95

THE MISSION

Hair removal should be optional. Great hair removal shouldn’t. That’s why we’ve created Estrid.

No more bad
shave days

Affordable

Nearly half the price of the competition

Sharp AF

5 blades for a closer, smoother finish

Vegan

Encased in cocoa butter, aloe vera & shea butter

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Hey lifehack!

Lots of things in life are expensive. But a smooth shaving experience delivered to your mailbox shouldn’t be one of them. Did you know that there’s a price difference on a lot of everyday items where the ones marketed to women are more expensive? It's called the pink tax, and we're here to change that.

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"A vegan razor? Is that even a thing?" Yuup it is!

Most razor brands use animal substances in the soothing strips on your razor, but Estrid don't. Instead of that we've chosen to use natural ingredients like aloe vera, shea butter and cocoa butter. Better for the skin, the planet and your body.

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What is “Normal” Anyway?

Feast your eyes on our very first Vulva inspired collection, a love child created with fashion designer and hooha champion, Ida Klamborn.

Ida Klamborn x Estrid

So, how does it work?

Choose your colour

Select your favourite colour: choose from 5 different handles. You’ll also get two razor blades and a matching wall mount in your starter kit.

As often as you like

Tell us how often you want your blades and we’ll deliver them right to your door (free, climate-compensated shipping included, obviously).

Break up whenever

Your body, your hair, your control. Cancel the subscription at any time, no strings attached.

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Real Stories

Charlotte Williams

Community

"Estrid is affordable, looks good in the bathroom AND above everything is the best razor I’ve ever used!"

Olivia Neill

Community

"I love Estrid so much! It’s the most convenient way to keep smooth glowing skin as well as being the prettiest razor ever! 😊"

Yaz Caramanli

Community

"This is the best razor I've ever used. I'm thinking of buying a safe for it it's that sacred to me, not even kidding."

Sara Flaaen

Community

"I really feel like I’m celebrating my femininity with Estrid. A high-quality tool that makes shaving so easy and comfortable - and when I don’t feel like shaving, the fun colours still light up & decorate my bathroom!"