Prior Terms and Conditions

Historical Terms and Condition -  In effect until January 12th, 2025

ENG

Terms & Conditions

Last updated: 30 August 2023


 APPLICATION, DEFINITIONS AND INTERPRETATION


These terms and conditions will apply to the purchase of products and creation of subscriptions by you (hereby referred to as “the customer” or “you”) on the website https://estrid.com/uk/. The website and products are provided by Estrid, registered under trading name Estrid Studios AB, registered under company number 559197-2400 at Swedish Companies Registration Office (Bolagsverket). Additionally, Estrid is registered United Kingdom VAT number 370852000. Estrid Studios AB’s trading address is Kungsgatan 12-14, 11142 Stockholm, Sweden (hereby referred to as “the supplier”, “Estrid”, “us” or “we”).


You can contact us via email at hello@estrid.com or through chat on our website on weekdays during working hours.


These are the terms on which we sell products and subscriptions to you. By creating a subscription and an account by ordering any products available on our website, you agreed to be bound by these terms and conditions. If you do not agree to these Terms, you must not order products or create an account or subscription. You can only purchase products or subscriptions from the website if you are eligible to enter into a contract and are at least 18 years old.


Below follow explanations on how to interpret some of the terms used throughout these Terms & Conditions:


              

• By customer, private individuals (and not individuals acting on behalf of their trade business or profession) is meant.                


              

• Contract means a legally binding agreement between you and Estrid for the supply of the products ordered on our website.                


              

• Delivery location means the customer’s premises or other location where the products are to be supplied as set out in the order.                


              

• By durable medium, we mean a type of medium that allows information to be stored by the recipient for future reference, without enabling changes to be made, for a period that is long enough for the purposes of the information. This can be via e.g. email.                


              

• By account, we refer to the account that you create and register on the website.                


              

• By product, products and product(s), we mean the products described under section ""Products"" below which we have made available through the website, together with any such other related equipment, services and information made available by us to you.                


              

• By subscription, we refer to the subscription service offered on the website.                


              

• Order means the customer’s order for the products from the supplier as submitted following the process set out on the website.                


              

• By privacy policy, we refer to the terms which set out how we will deal with confidential and personal information received from you via the website.                


              

• By website, we refer to https://estrid.com/uk/, on which the products are advertised and available for ordering.                


Estrid Referral Program


When having an Account, you are able to participate in the Estrid Referral Program by sharing your personal referral link that can be accessed from your account. The Referral Program gives incentives for both the sender and recipient of the link. We reserve the right to change the incentives, availability and terms of the Referral Program without informing you in advance.


PRODUCTS


Description of products


Our main product offering is The Starter Kit and the refill razor blades offered on a subscription basis. Estrid also offers complimentary razor accessories and body care products, available for one-off shipments and on a subscription basis (the ""products"", each a “product”). More information about the products can be found on the website.


All content on the website is intended for private knowledge or information needs. Estrid's descriptions of the razor blades have not been reviewed by the Swedish Medicines Agency. Descriptions of ingredients, durability, and other regulations are provided by referring to the original product.


All products must be used in accordance with the instructions, precautions, and guidelines they have. It is your responsibility to make sure that the product does not contain anything you are allergic to.


All products on the website, including all samples we provide, are intended for personal use only. Unless otherwise stated, we reserve the right to exchange, discontinue or change any Product we offer for sale or as part of a collection, without prior notice to you as a customer.


The description of the products is as set out on the website, catalogues, brochures or other form of advertisement. Any description is for illustrative purposes only and there may be small discrepancies in the size and colour of the products supplied. As colour settings of the device you use may affect the colours of the images on the website, we do not guarantee that colours of the pictures of products on the website will be true to life.


In the case of any products made to your special requirements, it is your responsibility to ensure that any information or specification you provide is accurate. Please read more about the right of withdrawal under Withdrawal and cancellations in these terms and conditions. All products that appear on the website are subject to availability.


Reviews


Product reviews are collected and displayed on the website for selected products. The product reviews are written by verified customers based on e-mail address and order history.


BASIS OF SALE


The order process is set out on the website. In order to make an order, an account must be made. You can read more about setting up an account further below. Each step allows you to check and amend any errors before submitting the order. It is your responsibility to check that you have used the ordering process correctly.


A contract will be formed for the sale of ordered products only when you receive an email from us confirming the order (order confirmation). However, in the cases for subscription orders (i.e. automated razor blade orders based on chosen frequency) a confirmation email will not be sent, except for when the subscription is first made. You must ensure that the order confirmation is complete and accurate and inform us of any errors immediately. We are not responsible for any inaccuracies in the order placed by you. By placing an order, you agree to us providing you confirmation of the contract by means of an email containing all information (i.e. the order confirmation). You will receive the order confirmation within a reasonable time after making the contract, but no later than the delivery of any products supplied under the contract. We have a legal duty to supply the products in conformity with the contract. You can withdraw your order until it has been confirmed, and you have the right to be refunded for any payments made to us due to such withdrawn order.


Setting up an Account


In order to make an order of the products, you must create an account. An account is created automatically when ordering products for the first time and can also be created without signing up for a subscription. You are not allowed to transfer the account to others, and you may only sign up for one (1) account.


Description of Subscription


By ordering the Starter Kit, you enter into a subscription agreement for refill razor blades and other complementary products of your choice. The subscription is offered with different delivery frequencies (e.g. 30, 60, 90 or 120 days in-between deliveries) or on an annual basis where a year's supply is delivered at once. Subscription options available on the website are subject to change from time to time. Your subscription frequency or upcoming delivery dates can be changed at any time from your account.


Further information regarding confirmation, payment, delivery, returns and withdrawals from subscriptions can be read within these terms and conditions.


PRICE AND PAYMENT


The price of the products, subscriptions and any additional delivery or other charges will be available on the website before the order has been completed. Furthermore, it will also be available in the order confirmation.


Prices and charges include 20% VAT in the price at the time of the order.


You must pay by submitting your credit or debit card details with your order. It is your responsibility to make sure that there are sufficient funds on the card at the time the purchase is made. You must keep your card information accurate and up to date; this can be done in your account page.


Regarding invoicing, we may invoice you in advance or in arrears and with the frequency agreed within the contract. You agree to us sending you electronic invoices, which will be sent out to the email address provided in your account. All information (i.e. email address) must be kept up to date.


You agree to pay within the time set for the payment method chosen. If you have not paid the charges incurred by you, we reserve the right to close down your account and/or stop the shipment of products until payment has been received. If payment is made after the due date, late payment fees and interest according to the terms of the payment provider can be charged.


You agree that we may charge payment for subscription orders without further approval until you terminate your subscription agreement. The prices for subscriptions correspond to the prices stated on the website at the time of purchase.


DELIVERY


We will deliver the products to the delivery location by the time or period agreed in the contract without delay and no later than 30 days after the date on which the contract is entered into, unless the agreed delivery time is beyond 30 days after the order has been made.


In any case, regardless of events beyond our control, if we do not deliver the product(s) on time, you can (in addition to any other remedies) treat the contract at an end if:


A) we have refused to deliver the product(s), or if delivery on time is essential, or you said to us before the contract was made that delivery on time was essential; or


B) after we failed to deliver on time, you had specified a later period which is appropriate to the circumstances and we failed to deliver within that period.


If you treat the contract at an end for a reason mentioned above, we will (in addition to other remedies) promptly return all payments made under the contract.


If you, in accordance with the above, were entitled to treat the contract at an end, but do not do so, you are not prevented from canceling the order of any products or rejecting products that have been delivered. If you do so, we will (in addition to other remedies) return all payments made on the contract for any such cancelled or rejected products without delay. If the products have been delivered, you must return them to us or allow us to collect them from you and we will pay the costs of this.


If any products form a commercial unit (it is a commercial unit if division of the unit would materially impair the value of the products or the character of the unit) you cannot cancel or reject the order for some of those products without also canceling or rejecting the order for the rest of them. This applies e.g. if a unit is sold as a 2 pack.


We do not generally deliver to addresses outside of England and Wales, Scotland, Northern Ireland, the Isle of Man and Channel Islands. We cannot deliver to addresses other than the ones mentioned, including BFPO addresses.


You agree that we may deliver the products in instalments if we suffer from a shortage of stock or have another genuine and fair reason, subject to the above provisions and provided you are not liable for extra charges.


If the delivery is not completed as a result of you not picking up the parcel at the designated service point or not being at the address on delivery attempts, the parcel will be returned to us, for which you will not be charged any extra fees.


The products will become your responsibility once delivery is completed. If you selected home delivery, the delivery is fulfilled once the parcel has been delivered at the address. If you selected service point delivery, the delivery has been fulfilled once the parcel has been collected from the service point. You must, if reasonably possible, examine the products before accepting them. Risk of damage to, or loss of, any products will pass to you when the products are delivered to you.


WITHDRAWAL AND CANCELLATION


The contract can be cancelled by using the right of withdrawal. You can use this right if you simply change your mind or for some other reason wish to cancel the contract, without having to provide Estrid with a reason for this decision, if it is made within the withdrawal period.


To exercise the right of withdrawal, you must inform us of this decision within 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the first good. In case of instalment delivery, this period starts once the last part of the order has been delivered. This withdrawal also applies to a change in the subscription model.


You can change your subscription model and/or terminate the subscription by making adjustments in your account or by contacting us via our Contact Information. Any changes must be done at least 24 hours before the next order of products is processed. If the subscription has not been terminated or changed in time, it will automatically be renewed.


You can inform us of your desire to exercise your right of withdrawal by contacting customer service at hello@estrid.com. You can also choose to use the model cancellation form.


You must return the product(s) to Estrid in undamaged condition at your own expense. Due to concerns of hygiene, certain products, such as cosmetics products, cannot be returned after they have been opened or used. We reserve the right to refuse a return if products are not returned in a saleable condition or are damaged. Please see more information on how to return products further down in these terms and conditions.


The withdrawal right does not apply for:


A. products that Estrid has made to your specifications or that are clearly personalised (made to order);


B. products that are liable to deteriorate or expire rapidly; or


C. products where the seal is broken.


Returning products


If you have received products in connection with the contract which you have cancelled, you must send back the products or hand them over to us. This should be done no later than 14 days from the date on which you communicate to us that you wish to cancel the contract. The deadline is met if you send back the products before the period of 14 days has expired.


The customer must arrange and bear all costs of the return shipping. This amount will not be reimbursed. As the customer is responsible for the parcel until it is delivered to our warehouse, it is suggested that the return be shipped with trackable shipping so that the customer is insured with the shipping service provider in the event of a lost return parcel.


Note that you are liable to package the products in a responsible manner to avoid damages during return shipping. Liability for lost parcels or similar is held by Estrid only if a return label provided by us has been used. In other cases, you have full liability for the return. Returns are to be sent to:


Mainfreight Warehousing 

Unit 3, Tungsten Park 

Bardon Road 

Coalville, LE67 4BL

United Kingdom


Reimbursements and possible deductions


Except as set out below, if you cancel a contract in full (i.e. all products in the order), we will reimburse you all payments we have received for that order. This also includes delivery costs except for the supplementary costs that may have arisen if you choose a type of delivery other than the least expensive type of standard delivery offered by us. Note that return costs are not reimbursed.


We may make a deduction from the reimbursement for loss in value of any products supplied if the loss is the result of unnecessary handling by you. By this, handling of the products beyond that which is necessary to establish the nature, characteristics and function of the products and if the seal of the product(s) is broken is meant. Such handling applies e.g. if it goes beyond the sort that would reasonably be allowed in a physical shop.


We will make the reimbursement without undue delay, and in all cases no later than:


A. 14 days after the day on which we received the returned product(s) in question from you; or


B. 14 days after the day on which you provide evidence that you have sent the product(s) back to us.


We will make the reimbursement using the same means of payment as was used for the initial transaction unless you have expressly agreed otherwise. In any event, however, no fees will be added to the reimbursement.


Faulty products


In addition to the withdrawal and cancellation rights above, you also have statutory rights including that delivered products are of satisfactory quality and are fit for their purpose and are as described.


Within six months of the date of delivery and in the event of the product being faulty, you are entitled to a repair or replacement. Or where repair/replacement is not possible, a refund. After six months from the date of delivery, similar rights exist, but only if you can prove that the fault was present at the point of delivery.


Products are, for example, considered to be defect in the following events:


              

• It is not compliant with what we have agreed in this agreement or that otherwise follows from applicable legislation.                


              

• We have not informed you about details about the products which we know about or ought to have known, and that you reasonably could expect to be informed about, if such omission to inform can be assumed to have affected your decision regarding the purchase.                


              

• It is in worse condition than you rightly could have expected based on the products' price, age and other conditions.                


For further information about your statutory rights, please contact the UK International Consumer Centre.


CIRCUMSTANCES BEYOND THE CONTROL OF EITHER PARTY


In the event of any failure by a party because of something beyond its reasonable control, the party will advise the other party as soon as reasonably practicable. The party’s obligations will be suspended so far as is reasonable to amend the failure, and the party will not be liable for any failure which it could not reasonably avoid. This does not, however, affect the customer’s rights relating to delivery and any right to cancel as stated in these terms and conditions.


PERSONAL INFORMATION


We retain and use all information strictly under the privacy policy and comply with the general data protection regulation with regard to your personal information. 

We may contact you by using email or other electronic communication methods and by prepaid post if you expressly agreed to this. These terms and conditions should be read alongside and are in addition to our policies, including our:


              

• Privacy policy and                


              

•  Cookie policy.                


EXCLUDING LIABILITY


The supplier does not exclude liability for:


              

• any fraudulent act or omission; or                


              

• personal injury or death caused by negligence or breach of the supplier’s other legal obligations. Subject to this, the supplier is not liable for a loss which was not reasonably foreseeable to both parties at the time when the contract was made; or                


              

• loss (e.g. loss of profit) to the customer’s business, trade, craft or profession which would not be suffered by a consumer – because the supplier believes the customer is not buying the products wholly or mainly for the business, trade, craft or profession.                


GOVERNING LAW, JURISDICTION AND COMPLAINTS


The contract including any non-contractual matters is governed by the law of England and Wales. Disputes can be submitted to the restriction of the courts of England and Wales or, if the customer lives in Scotland or Northern Ireland, in the courts of Scotland or Northern Ireland respectively.


If you have a complaint about a product, our website or anything else, please contact our customer service at hello@estrid.com. We will always try to find a reasonable solution. In the unlikely event that we are unable to resolve a complaint with you directly, you have the right to refer the dispute to the UK International Consumer Centre here."


Privacy Policy

"Privacy PolicyEstrid Studios cares about privacy and protecting the Personal Data handled by us. All Personal Data is Processed in accordance with Applicable Law. In this Policy we describe how and the purposes for which we use your personal information as well as what lawful basis we use and what measures we take to protect Personal data. We also provide information on how you exercise the rights you have linked to our Processing of Personal data.


WHY AND WHO?

Estrid Studios AB Reg. No. (559197-2400) (""Estrid Studios"", ""we"", ""us"", ""our"" ) is the Controller of all Personal Data listed in this Privacy Policy (the ""Policy"" ) which covers all Estrid Sweden brands: Estrid and April. In order to be fully transparent regarding where your Personal Data is stored and Processed, we will also provide a list of categories of recipients to whom the personal data will be disclosed (“Our Processors” below). This Policy provides information on how we handle Personal Data when you communicate with us or visit our websites www.estrid.com and/or www.itsapril.com (together the ""Functions"" ).


The intended recipient of the information provided in this Policy is:


              

• Customers

• Visitors of our website                


 DEFINITIONS

""Applicable Law"" refers to the legislation applicable to the processing of Personal Data, including the GDPR, supplementary national legislation, as well as practices, guidelines and recommendations issued by a national or EU supervisory authority.


""Controller"" is the company/organisation that decides for what purposes and in what way personal data is to be processed and is responsible for the Processing of Personal Data in accordance with Applicable Law.


""Data Subject"" is the living, natural person whose Personal Data is being processed.


""Personal Data"" is all information relating, directly or indirectly, to an identifiable natural person.


""Processing"" means any operation or set of operations which is performed on Personal data, e.g. storage, modification, reading, handover and similar.


""Processor"" is the company/organisation that processes personal data on behalf of the Controller and can therefore only process the Personal Data according to the instructions of the Controller and the Applicable Law.


The definitions above shall apply in the Policy regardless if they are capitalised or not.


ESTRID STUDIOS' ROLE AS A CONTROLLER


The information in this Policy covers Personal Data Processing for which Estrid Studios is the Controller. As a Controller we are responsible for the Processing for which we decide the purpose of (""the why"") and the means for the Processing (what methods, what personal data and for how long it is stored). The Policy does not describe how we Process Personal Data in the role of a Processor - i.e. when we process Personal Data on behalf of our customers.


Estrid Sweden provides products on a subscription basis and we therefore collect and store data so that we can, among other things, create user accounts, ship products, and communicate with our customers.


ESTRID STUDIOS' PROCESSING OF PERSONAL DATA

We have a responsibility to describe and demonstrate how we fulfill the requirements that are imposed on us when we Process your Personal Data. This section aims to describe:


              

• That Processing of Personal Data is necessary for the purpose

• That we have identified the lawful basis for the Processing                


LAWFUL BASIS

Consent - Estrid Studios may process your personal data after you have given your consent to the Processing. Information regarding the processing is always provided in connection to the request of consent.


Performance of a contract - The Processing is necessary for the performance of a contract entered between us and the Data Subject, or to prepare for entering into an agreement with the Data Subject.


Legitimate interest - Estrid Studios may process Personal Data if we have assessed that a legitimate interest overrides the interest of fundamental rights and freedoms of the Data Subject, and if the processing is necessary for the purpose in question.


Legal obligation - We are required by laws and regulations to process Personal Data as a result of our business.


PROCESSINGS AND FOR HOW LONG WE STORE YOUR PERSONAL DATA

We will keep your personal data as long as it is necessary for the purpose for which it was collected, for instance as long as you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled. In the list below, we indicate, where possible, the period during which the Personal Data will be stored and the criteria used to determine the storage period.


1. Processing and purpose of Processing: Handle orders and purchases. 


              

• Personal Data: Name, email address, delivery address, billing address, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


2. Processing and purpose of Processing: Creation of an account


              

• Personal Data: Name, email address, delivery address, billing address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


3. Processing and purpose of Processing: Provide customer service

-Personal Data: Name, email address, delivery address, billing address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)


              

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


4. Processing and purpose of Processing: Follow applicable law such as for accounting purposes


              

• Personal Data: Name, delivery address, billing address, email address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Legal obligation (Bokföringslagen)

• Storage period: 7 years as according to the law                


5. Processing and purpose of Processing: Personalized communication and marketing via email and SMS


              

• Personal Data: Name, delivery address, billing address, email address, phone number, demographics (e.g., age), subscription and order information (products ordered, subscription frequency, order number etc.), and data from cookies (for example which products you have clicked on)

• Source: Directly from the Data Subject, from our order management system, and from first and third party analysis technology (cookies etc.)

• Lawful basis: Legitimate interest

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


6. Processing and purpose of Processing: Receive newsletters


              

• Personal Data: Email address

• Source: Directly from the Data Subject

• Lawful basis: Consent

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


7. Processing and purpose of Processing: Develop, improve and analyse our business, processes and services


              

• Personal Data: Name, email address, delivery address, billing address, payment method, subscription and order information (products ordered, subscription frequency, order history etc.), and data from cookies (for example which products you have clicked on)

• Source: Directly from the Data Subject, from our order management system, and from first and third party analysis technology (cookies etc.)

• Lawful basis: Legitimate interest

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


8. Processing and purpose of Processing: Collect product reviews


              

• Personal Data: Name, subscription and order information (order history etc.), and your review

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Consent

• Storage period: The data is stored until you actively ask to remove your product review, or at the longest for 10 years.                


YOUR RIGHTS

You are the one in control of your Personal data and we always strive to ensure that you can exercise your rights as efficiently and smoothly as possible.


Access - You always have the right to receive information about the Processing of data that concerns you. We only provide information if we have been able to verify that it is you that is requesting the information.


Rectification - If you find that the Personal Data we process about you is incorrect, let us know and we will fix it!


Erasure - Do you want us to completely forget about you? You have the right to be forgotten and request deletion of your Personal Data when the Processing is no longer necessary for the purpose for which it was collected. If we are required to retain your information under applicable law or a contract that we have entered with you, we will ensure that it is processed only for the specific purpose set forth in such applicable law or contract. We will thereafter erase the information as soon as possible.


Objections - Do you disagree with our assessment that a legitimate interest for Processing your Personal Data overrides your interest in protecting your privacy? Don’t worry - in such case, we will review our legitimate interest assessment. Of course, we add your objection to the balance and make a new assessment to see if we can still justify our Processing of your Personal Data. If you object to direct marketing, we will immediately delete your personal information without making an assessment.


Restriction - You can also ask us to restrict our Processing of your Personal Data: 


              

• Whilst we are Processing a request from you for any of your other rights:

• If, instead of requesting erasure, you want us to limit the Processing of Personal Data for a specific purpose. For example, if you do not want us to send advertising to you in the future, we still need to save your name in order to know that we should not contact you; or

• In cases where we no longer need the information in relation to the purpose for which it was collected, provided that you do not have an interest in retaining it to make a legal claim.                


Data portability - We may provide you with the data that you have submitted to us or that we have received from you in connection with a contract that we have entered with you. You will receive your information in a commonly used and machine-readable format that you can transfer to another personal data manager.


Withdraw consent - If you have given consent to one or several specific processing(s) of your Personal Data, you have the right to withdraw your consent at any time and thus ask us to terminate the Processing immediately. Please note that you can only withdraw your consent for future processing of Personal Data and not for Processing that has already taken place.


HOW TO USE YOUR RIGHTS

For any requests concerning your personal data, please use this privacy form.


TRANSFER OF PERSONAL DATA AND OUR PROCESSORS

In order to run our business, we may need help from others who will process Personal Data on our behalf, so-called Processors.


We have entered into Data Processing Agreements (DPA) with all our Processors. The DPA sets out, among other things, how the Processor may process the Personal Data and what security measures are required for the Processing.


We will share your personal data such as name, email address, delivery address, and IP address to our Processors within the categories: IT service providers, communication platforms, and marketing platforms (data is encrypted after upload).


We may also need to disclose your personal information to certain designated authorities in order to fulfil obligations under applicable law or legally binding judgements.


TRANSFER OF PERSONAL DATA OUTSIDE EU/EEA

In cases where our Processors transfer Personal Data outside the EU/EEA, we have ensured that the level of protection is adequate, and in compliance with Applicable Law, by controlling that either of the following requirements are fulfilled:


              

• The EU Commission has determined that the level of protection is adequate in the third country where the data is processed;

• The Processor has signed up to the EU Commission's standard contract clauses (SCCs) for data transfer to non-EU/EEA countries; or                


The Processor has taken other appropriate safeguards prior to the transfer and that such safeguards comply with Applicable law.


TRANSFER OF PERSONAL DATA TO ANOTHER CONTROLLER

We share your Personal Data with delivery service providers, payment service providers, and our warehouse partner in order to be able to deliver according to the contract. We also share your Personal Data with our partners (such as advisors and financial institutions) to develop, improve and analyse our business, processes and services. For more information about their processing of your data, we kindly ask you to contact the respective Controller.


SECURITY MEASURES

Estrid Studios has taken technical and organisational measures to ensure that your Personal Data is processed securely and protected from loss, abuse and unauthorised access.


Our security measures


Organisational security measures are measures that are implemented in work methods and routines within the organisation, such as:


              

• Login and password management

• Physical security (premises etc.)                


Technical security measures are measures implemented through technical solutions, such as:


              

• Encryption

• Pseudonymisation

• Access control level

• Access log

• Secure network

• VPC

• VPN

• Firewall

• Back-up

• Two-step verification                


COOKIES

Estrid Studios uses cookies and similar tracking techniques to analyse the use of the Functions so that we can give you the best user experience.


 For more information on how we use cookies, see our Cookie Policy.


IF WE DON'T KEEP OUR PROMISE

If you think that we are not Processing your Personal Data correctly, even after you have notified us of this, you are always entitled to submit your complaint to the Swedish Authority for Privacy Protection.


More information about our obligations and your rights can be found at https://www.imy.se/


You can contact the authority via e-mail at: imy@imy.se


CHANGES TO THIS POLICY

We reserve the right to make changes to this Policy. In the event that the change affects our obligations or your rights, we will inform you about the changes in advance so that you are given the opportunity to take a position on the updated policy.


CONTACT

For questions, reach out to us at hello@estrid.com.

"

Cookie Policy

"Cookie PolicyWhy and who?

Estrid Studios AB Reg. No. 559197-2400 (""Estrid Studios"", ""we"", ""us"", ""our"" ) is using cookies and other tracking technologies (""Cookies"" ) in order to improve your user experience.


This Cookie Policy (""the Policy"") describes Estrid Sweden’s usage of Cookies by explaining what Cookies are, why we use them and how you can control the usage of Cookies when you use our service. This policy refers to the Estrid brand and our Webpage https://estrid.com (commonly referred to as ""Webpage"" ). The Policy does not inform about the usage of Cookies that are essential in order to provide the Webpage and its services to you (so-called  strictly necessary cookies).


For more information about how we process your personal data in relation to Cookies, see our Privacy Policy.


What are Cookies?


A Cookie is a text file that is sent from the Webpage and stored on your computer, cell phone or any other device that you use to visit the Webpage.


Cookies allow us to e.g. recognise the device you use next time you visit the Webpage, provide certain essential functions and to monitor user behaviour on the Webpage.


How long is the Cookie stored?


There are two types of Cookies; Session cookies and Permanent cookies.


1. Session cookies are deleted when you close the browser (e.g. Internet explorer, Safari or Google Chrome).


2. Permanent cookiesremain on your device after you have closed the browser. The Cookie will be stored for as long as it is indicated in the Cookie or until you remove it. 


Managing Cookies


When you visit the Webpage for the first time we ask for your consent to use non-necessary cookies. You can withdraw your consent at any time. If you no longer wish to store the Cookies you have accepted, you can edit your preferences in the cookie settings.


Note that you will likely not be able to use all services on the Webpage if you choose to deny Cookies.


Changes to this Policy


We reserve the right to make changes in this Policy. If a change affects our obligations or your rights, we will inform you about the changes in advance in order to give you the possibility to accept the updated policy.


Contact


If you have any questions about usage of cookies on estrid.com, you can contact us at hello@estrid.com."


DE

Allgemeine Geschäftsbedingungen

"Allgemeine GeschäftsbedingungenLast updated: 30 August 2023


 APPLICATION, DEFINITIONS AND INTERPRETATION


These terms and conditions will apply to the purchase of products and creation of subscriptions by you (hereby referred to as “the customer” or “you”) on the website https://estrid.com/uk/. The website and products are provided by Estrid, registered under trading name Estrid Studios AB, registered under company number 559197-2400 at Swedish Companies Registration Office (Bolagsverket). Additionally, Estrid is registered United Kingdom VAT number 370852000. Estrid Studios AB’s trading address is Kungsgatan 12-14, 11142 Stockholm, Sweden (hereby referred to as “the supplier”, “Estrid”, “us” or “we”).


You can contact us via email at hello@estrid.com or through chat on our website on weekdays during working hours.


These are the terms on which we sell products and subscriptions to you. By creating a subscription and an account by ordering any products available on our website, you agreed to be bound by these terms and conditions. If you do not agree to these Terms, you must not order products or create an account or subscription. You can only purchase products or subscriptions from the website if you are eligible to enter into a contract and are at least 18 years old.


Below follow explanations on how to interpret some of the terms used throughout these Terms & Conditions:


              

• By customer, private individuals (and not individuals acting on behalf of their trade business or profession) is meant.                


              

• Contract means a legally binding agreement between you and Estrid for the supply of the products ordered on our website.                


              

• Delivery location means the customer’s premises or other location where the products are to be supplied as set out in the order.                


              

• By durable medium, we mean a type of medium that allows information to be stored by the recipient for future reference, without enabling changes to be made, for a period that is long enough for the purposes of the information. This can be via e.g. email.                


              

• By account, we refer to the account that you create and register on the website.                


              

• By product, products and product(s), we mean the products described under section ""Products"" below which we have made available through the website, together with any such other related equipment, services and information made available by us to you.                


              

• By subscription, we refer to the subscription service offered on the website.                


              

• Order means the customer’s order for the products from the supplier as submitted following the process set out on the website.                


              

• By privacy policy, we refer to the terms which set out how we will deal with confidential and personal information received from you via the website.                


              

• By website, we refer to https://estrid.com/uk/, on which the products are advertised and available for ordering.                


Estrid Referral Program


When having an Account, you are able to participate in the Estrid Referral Program by sharing your personal referral link that can be accessed from your account. The Referral Program gives incentives for both the sender and recipient of the link. We reserve the right to change the incentives, availability and terms of the Referral Program without informing you in advance.


PRODUCTS


Description of products


Our main product offering is The Starter Kit and the refill razor blades offered on a subscription basis. Estrid also offers complimentary razor accessories and body care products, available for one-off shipments and on a subscription basis (the ""products"", each a “product”). More information about the products can be found on the website.


All content on the website is intended for private knowledge or information needs. Estrid's descriptions of the razor blades have not been reviewed by the Swedish Medicines Agency. Descriptions of ingredients, durability, and other regulations are provided by referring to the original product.


All products must be used in accordance with the instructions, precautions, and guidelines they have. It is your responsibility to make sure that the product does not contain anything you are allergic to.


All products on the website, including all samples we provide, are intended for personal use only. Unless otherwise stated, we reserve the right to exchange, discontinue or change any Product we offer for sale or as part of a collection, without prior notice to you as a customer.


The description of the products is as set out on the website, catalogues, brochures or other form of advertisement. Any description is for illustrative purposes only and there may be small discrepancies in the size and colour of the products supplied. As colour settings of the device you use may affect the colours of the images on the website, we do not guarantee that colours of the pictures of products on the website will be true to life.


In the case of any products made to your special requirements, it is your responsibility to ensure that any information or specification you provide is accurate. Please read more about the right of withdrawal under Withdrawal and cancellations in these terms and conditions. All products that appear on the website are subject to availability.


Reviews


Product reviews are collected and displayed on the website for selected products. The product reviews are written by verified customers based on e-mail address and order history.


BASIS OF SALE


The order process is set out on the website. In order to make an order, an account must be made. You can read more about setting up an account further below. Each step allows you to check and amend any errors before submitting the order. It is your responsibility to check that you have used the ordering process correctly.


A contract will be formed for the sale of ordered products only when you receive an email from us confirming the order (order confirmation). However, in the cases for subscription orders (i.e. automated razor blade orders based on chosen frequency) a confirmation email will not be sent, except for when the subscription is first made. You must ensure that the order confirmation is complete and accurate and inform us of any errors immediately. We are not responsible for any inaccuracies in the order placed by you. By placing an order, you agree to us providing you confirmation of the contract by means of an email containing all information (i.e. the order confirmation). You will receive the order confirmation within a reasonable time after making the contract, but no later than the delivery of any products supplied under the contract. We have a legal duty to supply the products in conformity with the contract. You can withdraw your order until it has been confirmed, and you have the right to be refunded for any payments made to us due to such withdrawn order.


Setting up an Account


In order to make an order of the products, you must create an account. An account is created automatically when ordering products for the first time and can also be created without signing up for a subscription. You are not allowed to transfer the account to others, and you may only sign up for one (1) account.


Description of Subscription


By ordering the Starter Kit, you enter into a subscription agreement for refill razor blades and other complementary products of your choice. The subscription is offered with different delivery frequencies (e.g. 30, 60, 90 or 120 days in-between deliveries) or on an annual basis where a year's supply is delivered at once. Subscription options available on the website are subject to change from time to time. Your subscription frequency or upcoming delivery dates can be changed at any time from your account.


Further information regarding confirmation, payment, delivery, returns and withdrawals from subscriptions can be read within these terms and conditions.


PRICE AND PAYMENT


The price of the products, subscriptions and any additional delivery or other charges will be available on the website before the order has been completed. Furthermore, it will also be available in the order confirmation.


Prices and charges include 20% VAT in the price at the time of the order.


You must pay by submitting your credit or debit card details with your order. It is your responsibility to make sure that there are sufficient funds on the card at the time the purchase is made. You must keep your card information accurate and up to date; this can be done in your account page.


Regarding invoicing, we may invoice you in advance or in arrears and with the frequency agreed within the contract. You agree to us sending you electronic invoices, which will be sent out to the email address provided in your account. All information (i.e. email address) must be kept up to date.


You agree to pay within the time set for the payment method chosen. If you have not paid the charges incurred by you, we reserve the right to close down your account and/or stop the shipment of products until payment has been received. If payment is made after the due date, late payment fees and interest according to the terms of the payment provider can be charged.


You agree that we may charge payment for subscription orders without further approval until you terminate your subscription agreement. The prices for subscriptions correspond to the prices stated on the website at the time of purchase.


DELIVERY


We will deliver the products to the delivery location by the time or period agreed in the contract without delay and no later than 30 days after the date on which the contract is entered into, unless the agreed delivery time is beyond 30 days after the order has been made.


In any case, regardless of events beyond our control, if we do not deliver the product(s) on time, you can (in addition to any other remedies) treat the contract at an end if:


A) we have refused to deliver the product(s), or if delivery on time is essential, or you said to us before the contract was made that delivery on time was essential; or


B) after we failed to deliver on time, you had specified a later period which is appropriate to the circumstances and we failed to deliver within that period.


If you treat the contract at an end for a reason mentioned above, we will (in addition to other remedies) promptly return all payments made under the contract.


If you, in accordance with the above, were entitled to treat the contract at an end, but do not do so, you are not prevented from canceling the order of any products or rejecting products that have been delivered. If you do so, we will (in addition to other remedies) return all payments made on the contract for any such cancelled or rejected products without delay. If the products have been delivered, you must return them to us or allow us to collect them from you and we will pay the costs of this.


If any products form a commercial unit (it is a commercial unit if division of the unit would materially impair the value of the products or the character of the unit) you cannot cancel or reject the order for some of those products without also canceling or rejecting the order for the rest of them. This applies e.g. if a unit is sold as a 2 pack.


We do not generally deliver to addresses outside of England and Wales, Scotland, Northern Ireland, the Isle of Man and Channel Islands. We cannot deliver to addresses other than the ones mentioned, including BFPO addresses.


You agree that we may deliver the products in instalments if we suffer from a shortage of stock or have another genuine and fair reason, subject to the above provisions and provided you are not liable for extra charges.


If the delivery is not completed as a result of you not picking up the parcel at the designated service point or not being at the address on delivery attempts, the parcel will be returned to us, for which you will not be charged any extra fees.


The products will become your responsibility once delivery is completed. If you selected home delivery, the delivery is fulfilled once the parcel has been delivered at the address. If you selected service point delivery, the delivery has been fulfilled once the parcel has been collected from the service point. You must, if reasonably possible, examine the products before accepting them. Risk of damage to, or loss of, any products will pass to you when the products are delivered to you.


WITHDRAWAL AND CANCELLATION


The contract can be cancelled by using the right of withdrawal. You can use this right if you simply change your mind or for some other reason wish to cancel the contract, without having to provide Estrid with a reason for this decision, if it is made within the withdrawal period.


To exercise the right of withdrawal, you must inform us of this decision within 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the first good. In case of instalment delivery, this period starts once the last part of the order has been delivered. This withdrawal also applies to a change in the subscription model.


You can change your subscription model and/or terminate the subscription by making adjustments in your account or by contacting us via our Contact Information. Any changes must be done at least 24 hours before the next order of products is processed. If the subscription has not been terminated or changed in time, it will automatically be renewed.


You can inform us of your desire to exercise your right of withdrawal by contacting customer service at hello@estrid.com. You can also choose to use the model cancellation form.


You must return the product(s) to Estrid in undamaged condition at your own expense. Due to concerns of hygiene, certain products, such as cosmetics products, cannot be returned after they have been opened or used. We reserve the right to refuse a return if products are not returned in a saleable condition or are damaged. Please see more information on how to return products further down in these terms and conditions.


The withdrawal right does not apply for:


A. products that Estrid has made to your specifications or that are clearly personalised (made to order);


B. products that are liable to deteriorate or expire rapidly; or


C. products where the seal is broken.


Returning products


If you have received products in connection with the contract which you have cancelled, you must send back the products or hand them over to us. This should be done no later than 14 days from the date on which you communicate to us that you wish to cancel the contract. The deadline is met if you send back the products before the period of 14 days has expired.


The customer must arrange and bear all costs of the return shipping. This amount will not be reimbursed. As the customer is responsible for the parcel until it is delivered to our warehouse, it is suggested that the return be shipped with trackable shipping so that the customer is insured with the shipping service provider in the event of a lost return parcel.


Note that you are liable to package the products in a responsible manner to avoid damages during return shipping. Liability for lost parcels or similar is held by Estrid only if a return label provided by us has been used. In other cases, you have full liability for the return. Returns are to be sent to:


Mainfreight Warehousing 

Unit 3, Tungsten Park 

Bardon Road 

Coalville, LE67 4BL

United Kingdom


Reimbursements and possible deductions


Except as set out below, if you cancel a contract in full (i.e. all products in the order), we will reimburse you all payments we have received for that order. This also includes delivery costs except for the supplementary costs that may have arisen if you choose a type of delivery other than the least expensive type of standard delivery offered by us. Note that return costs are not reimbursed.


We may make a deduction from the reimbursement for loss in value of any products supplied if the loss is the result of unnecessary handling by you. By this, handling of the products beyond that which is necessary to establish the nature, characteristics and function of the products and if the seal of the product(s) is broken is meant. Such handling applies e.g. if it goes beyond the sort that would reasonably be allowed in a physical shop.


We will make the reimbursement without undue delay, and in all cases no later than:


A. 14 days after the day on which we received the returned product(s) in question from you; or


B. 14 days after the day on which you provide evidence that you have sent the product(s) back to us.


We will make the reimbursement using the same means of payment as was used for the initial transaction unless you have expressly agreed otherwise. In any event, however, no fees will be added to the reimbursement.


Faulty products


In addition to the withdrawal and cancellation rights above, you also have statutory rights including that delivered products are of satisfactory quality and are fit for their purpose and are as described.


Within six months of the date of delivery and in the event of the product being faulty, you are entitled to a repair or replacement. Or where repair/replacement is not possible, a refund. After six months from the date of delivery, similar rights exist, but only if you can prove that the fault was present at the point of delivery.


Products are, for example, considered to be defect in the following events:


              

• It is not compliant with what we have agreed in this agreement or that otherwise follows from applicable legislation.                


              

• We have not informed you about details about the products which we know about or ought to have known, and that you reasonably could expect to be informed about, if such omission to inform can be assumed to have affected your decision regarding the purchase.                


              

• It is in worse condition than you rightly could have expected based on the products' price, age and other conditions.                


For further information about your statutory rights, please contact the UK International Consumer Centre.


CIRCUMSTANCES BEYOND THE CONTROL OF EITHER PARTY


In the event of any failure by a party because of something beyond its reasonable control, the party will advise the other party as soon as reasonably practicable. The party’s obligations will be suspended so far as is reasonable to amend the failure, and the party will not be liable for any failure which it could not reasonably avoid. This does not, however, affect the customer’s rights relating to delivery and any right to cancel as stated in these terms and conditions.


PERSONAL INFORMATION


We retain and use all information strictly under the privacy policy and comply with the general data protection regulation with regard to your personal information. 

We may contact you by using email or other electronic communication methods and by prepaid post if you expressly agreed to this. These terms and conditions should be read alongside and are in addition to our policies, including our:


              

• Privacy policy and                


              

•  Cookie policy.                


EXCLUDING LIABILITY


The supplier does not exclude liability for:


              

• any fraudulent act or omission; or                


              

• personal injury or death caused by negligence or breach of the supplier’s other legal obligations. Subject to this, the supplier is not liable for a loss which was not reasonably foreseeable to both parties at the time when the contract was made; or                


              

• loss (e.g. loss of profit) to the customer’s business, trade, craft or profession which would not be suffered by a consumer – because the supplier believes the customer is not buying the products wholly or mainly for the business, trade, craft or profession.                


GOVERNING LAW, JURISDICTION AND COMPLAINTS


The contract including any non-contractual matters is governed by the law of England and Wales. Disputes can be submitted to the restriction of the courts of England and Wales or, if the customer lives in Scotland or Northern Ireland, in the courts of Scotland or Northern Ireland respectively.


If you have a complaint about a product, our website or anything else, please contact our customer service at hello@estrid.com. We will always try to find a reasonable solution. In the unlikely event that we are unable to resolve a complaint with you directly, you have the right to refer the dispute to the UK International Consumer Centre here."


Datenschutzerklärung

"DatenschutzerklärungEstrid Studios cares about privacy and protecting the Personal Data handled by us. All Personal Data is Processed in accordance with Applicable Law. In this Policy we describe how and the purposes for which we use your personal information as well as what lawful basis we use and what measures we take to protect Personal data. We also provide information on how you exercise the rights you have linked to our Processing of Personal data.


WHY AND WHO?

Estrid Studios AB Reg. No. (559197-2400) (""Estrid Studios"", ""we"", ""us"", ""our"" ) is the Controller of all Personal Data listed in this Privacy Policy (the ""Policy"" ) which covers all Estrid Sweden brands: Estrid and April. In order to be fully transparent regarding where your Personal Data is stored and Processed, we will also provide a list of categories of recipients to whom the personal data will be disclosed (“Our Processors” below). This Policy provides information on how we handle Personal Data when you communicate with us or visit our websites www.estrid.com and/or www.itsapril.com (together the ""Functions"" ).


The intended recipient of the information provided in this Policy is:


              

• Customers

• Visitors of our website                


 DEFINITIONS

""Applicable Law"" refers to the legislation applicable to the processing of Personal Data, including the GDPR, supplementary national legislation, as well as practices, guidelines and recommendations issued by a national or EU supervisory authority.


""Controller"" is the company/organisation that decides for what purposes and in what way personal data is to be processed and is responsible for the Processing of Personal Data in accordance with Applicable Law.


""Data Subject"" is the living, natural person whose Personal Data is being processed.


""Personal Data"" is all information relating, directly or indirectly, to an identifiable natural person.


""Processing"" means any operation or set of operations which is performed on Personal data, e.g. storage, modification, reading, handover and similar.


""Processor"" is the company/organisation that processes personal data on behalf of the Controller and can therefore only process the Personal Data according to the instructions of the Controller and the Applicable Law.


The definitions above shall apply in the Policy regardless if they are capitalised or not.


ESTRID STUDIOS' ROLE AS A CONTROLLER


The information in this Policy covers Personal Data Processing for which Estrid Studios is the Controller. As a Controller we are responsible for the Processing for which we decide the purpose of (""the why"") and the means for the Processing (what methods, what personal data and for how long it is stored). The Policy does not describe how we Process Personal Data in the role of a Processor - i.e. when we process Personal Data on behalf of our customers.


Estrid Sweden provides products on a subscription basis and we therefore collect and store data so that we can, among other things, create user accounts, ship products, and communicate with our customers.


ESTRID STUDIOS' PROCESSING OF PERSONAL DATA

We have a responsibility to describe and demonstrate how we fulfill the requirements that are imposed on us when we Process your Personal Data. This section aims to describe:


              

• That Processing of Personal Data is necessary for the purpose

• That we have identified the lawful basis for the Processing                


LAWFUL BASIS

Consent - Estrid Studios may process your personal data after you have given your consent to the Processing. Information regarding the processing is always provided in connection to the request of consent.


Performance of a contract - The Processing is necessary for the performance of a contract entered between us and the Data Subject, or to prepare for entering into an agreement with the Data Subject.


Legitimate interest - Estrid Studios may process Personal Data if we have assessed that a legitimate interest overrides the interest of fundamental rights and freedoms of the Data Subject, and if the processing is necessary for the purpose in question.


Legal obligation - We are required by laws and regulations to process Personal Data as a result of our business.


PROCESSINGS AND FOR HOW LONG WE STORE YOUR PERSONAL DATA

We will keep your personal data as long as it is necessary for the purpose for which it was collected, for instance as long as you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled. In the list below, we indicate, where possible, the period during which the Personal Data will be stored and the criteria used to determine the storage period.


1. Processing and purpose of Processing: Handle orders and purchases. 


              

• Personal Data: Name, email address, delivery address, billing address, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


2. Processing and purpose of Processing: Creation of an account


              

• Personal Data: Name, email address, delivery address, billing address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


3. Processing and purpose of Processing: Provide customer service

-Personal Data: Name, email address, delivery address, billing address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)


              

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


4. Processing and purpose of Processing: Follow applicable law such as for accounting purposes


              

• Personal Data: Name, delivery address, billing address, email address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Legal obligation (Bokföringslagen)

• Storage period: 7 years as according to the law                


5. Processing and purpose of Processing: Personalized communication and marketing via email and SMS


              

• Personal Data: Name, delivery address, billing address, email address, phone number, demographics (e.g., age), subscription and order information (products ordered, subscription frequency, order number etc.), and data from cookies (for example which products you have clicked on)

• Source: Directly from the Data Subject, from our order management system, and from first and third party analysis technology (cookies etc.)

• Lawful basis: Legitimate interest

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


6. Processing and purpose of Processing: Receive newsletters


              

• Personal Data: Email address

• Source: Directly from the Data Subject

• Lawful basis: Consent

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


7. Processing and purpose of Processing: Develop, improve and analyse our business, processes and services


              

• Personal Data: Name, email address, delivery address, billing address, payment method, subscription and order information (products ordered, subscription frequency, order history etc.), and data from cookies (for example which products you have clicked on)

• Source: Directly from the Data Subject, from our order management system, and from first and third party analysis technology (cookies etc.)

• Lawful basis: Legitimate interest

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


8. Processing and purpose of Processing: Collect product reviews


              

• Personal Data: Name, subscription and order information (order history etc.), and your review

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Consent

• Storage period: The data is stored until you actively ask to remove your product review, or at the longest for 10 years.                


YOUR RIGHTS

You are the one in control of your Personal data and we always strive to ensure that you can exercise your rights as efficiently and smoothly as possible.


Access - You always have the right to receive information about the Processing of data that concerns you. We only provide information if we have been able to verify that it is you that is requesting the information.


Rectification - If you find that the Personal Data we process about you is incorrect, let us know and we will fix it!


Erasure - Do you want us to completely forget about you? You have the right to be forgotten and request deletion of your Personal Data when the Processing is no longer necessary for the purpose for which it was collected. If we are required to retain your information under applicable law or a contract that we have entered with you, we will ensure that it is processed only for the specific purpose set forth in such applicable law or contract. We will thereafter erase the information as soon as possible.


Objections - Do you disagree with our assessment that a legitimate interest for Processing your Personal Data overrides your interest in protecting your privacy? Don’t worry - in such case, we will review our legitimate interest assessment. Of course, we add your objection to the balance and make a new assessment to see if we can still justify our Processing of your Personal Data. If you object to direct marketing, we will immediately delete your personal information without making an assessment.


Restriction - You can also ask us to restrict our Processing of your Personal Data: 


              

• Whilst we are Processing a request from you for any of your other rights:

• If, instead of requesting erasure, you want us to limit the Processing of Personal Data for a specific purpose. For example, if you do not want us to send advertising to you in the future, we still need to save your name in order to know that we should not contact you; or

• In cases where we no longer need the information in relation to the purpose for which it was collected, provided that you do not have an interest in retaining it to make a legal claim.                


Data portability - We may provide you with the data that you have submitted to us or that we have received from you in connection with a contract that we have entered with you. You will receive your information in a commonly used and machine-readable format that you can transfer to another personal data manager.


Withdraw consent - If you have given consent to one or several specific processing(s) of your Personal Data, you have the right to withdraw your consent at any time and thus ask us to terminate the Processing immediately. Please note that you can only withdraw your consent for future processing of Personal Data and not for Processing that has already taken place.


HOW TO USE YOUR RIGHTS

For any requests concerning your personal data, please use this privacy form.


TRANSFER OF PERSONAL DATA AND OUR PROCESSORS

In order to run our business, we may need help from others who will process Personal Data on our behalf, so-called Processors.


We have entered into Data Processing Agreements (DPA) with all our Processors. The DPA sets out, among other things, how the Processor may process the Personal Data and what security measures are required for the Processing.


We will share your personal data such as name, email address, delivery address, and IP address to our Processors within the categories: IT service providers, communication platforms, and marketing platforms (data is encrypted after upload).


We may also need to disclose your personal information to certain designated authorities in order to fulfil obligations under applicable law or legally binding judgements.


TRANSFER OF PERSONAL DATA OUTSIDE EU/EEA

In cases where our Processors transfer Personal Data outside the EU/EEA, we have ensured that the level of protection is adequate, and in compliance with Applicable Law, by controlling that either of the following requirements are fulfilled:


              

• The EU Commission has determined that the level of protection is adequate in the third country where the data is processed;

• The Processor has signed up to the EU Commission's standard contract clauses (SCCs) for data transfer to non-EU/EEA countries; or                


The Processor has taken other appropriate safeguards prior to the transfer and that such safeguards comply with Applicable law.


TRANSFER OF PERSONAL DATA TO ANOTHER CONTROLLER

We share your Personal Data with delivery service providers, payment service providers, and our warehouse partner in order to be able to deliver according to the contract. We also share your Personal Data with our partners (such as advisors and financial institutions) to develop, improve and analyse our business, processes and services. For more information about their processing of your data, we kindly ask you to contact the respective Controller.


SECURITY MEASURES

Estrid Studios has taken technical and organisational measures to ensure that your Personal Data is processed securely and protected from loss, abuse and unauthorised access.


Our security measures


Organisational security measures are measures that are implemented in work methods and routines within the organisation, such as:


              

• Login and password management

• Physical security (premises etc.)                


Technical security measures are measures implemented through technical solutions, such as:


              

• Encryption

• Pseudonymisation

• Access control level

• Access log

• Secure network

• VPC

• VPN

• Firewall

• Back-up

• Two-step verification                


COOKIES

Estrid Studios uses cookies and similar tracking techniques to analyse the use of the Functions so that we can give you the best user experience.


 For more information on how we use cookies, see our Cookie Policy.


IF WE DON'T KEEP OUR PROMISE

If you think that we are not Processing your Personal Data correctly, even after you have notified us of this, you are always entitled to submit your complaint to the Swedish Authority for Privacy Protection.


More information about our obligations and your rights can be found at https://www.imy.se/


You can contact the authority via e-mail at: imy@imy.se


CHANGES TO THIS POLICY

We reserve the right to make changes to this Policy. In the event that the change affects our obligations or your rights, we will inform you about the changes in advance so that you are given the opportunity to take a position on the updated policy.


CONTACT

For questions, reach out to us at hello@estrid.com.

"

Cookie-Richtlinie

"Cookie-RichtlinieWer und warum?


Estrid Schweden AB Reg.-Nr. 559197-2400 („Estrid Studios “,„wir “,„uns “,„unser “ ) verwendet Cookies und andere Tracking-Technologien („Cookies“ ), um deine Nutzererfahrung zu verbessern.


In dieser Cookie-Richtlinie („die Richtlinie“ ) wird die Verwendung von Cookies durch Estrid Schweden erläutert sowie erklärt, was Cookies sind, warum wir sie verwenden und wie du die Verwendung von Cookies steuern kannst, wenn du unsere Dienstleistung in Anspruch nimmst. Diese Richtlinie bezieht sich auf die Marke Estrid und unsere Webseite https://estrid.com (im Allgemeinen als „Webseite“ bezeichnet). Die Richtlinie informiert nicht über die Verwendung von Cookies, die unerlässlich sind, um dir die Webseite und ihre Dienste zur Verfügung zu stellen (sogenannte  unbedingt notwendige Cookies).


Weitere Informationen darüber, wie wir deine personenbezogenen Daten im Zusammenhang mit Cookies verarbeiten, findest du in unserer Datenschutzrichtlinie.


Was sind Cookies?


Ein Cookie ist eine Textdatei, die von der Webseite gesendet und auf deinem Computer, Mobiltelefon oder einem anderen Gerät gespeichert wird, das du zum Besuch der Webseite verwendest.


Cookies ermöglichen es uns z. B., das Gerät wiederzuerkennen, wenn du es auch beim nächsten Besuch der Webseite verwendest, sowie bestimmte wichtige Funktionen bereitzustellen und das Nutzerverhalten auf der Webseite zu überwachen.


Wie lange wird das Cookie gespeichert?

Es gibt zwei Arten von Cookies: Sitzungscookies und dauerhafte Cookies.


Sitzungscookies werden gelöscht, wenn du den Browser schließt (z. B. Internet Explorer, Safari oder Google Chrome).


Dauerhafte Cookies verbleiben auf deinem Gerät, nachdem du den Browser geschlossen hast. Das Cookie wird so lange gespeichert, wie es im jeweiligen Cookie angegeben ist oder bis du es löscht.


Verwendung von Cookies durch Estrid


Cookie-Liste


Ein Cookie ist ein kleines Datenpaket (Textdatei), das Ihr Browser auf Anweisung einer besuchten Website auf Ihrem Gerät speichert, um sich Informationen über Sie zu „merken“, wie etwa Ihre Spracheinstellungen oder Anmeldeinformationen. Diese Cookies werden von uns gesetzt und als Erstanbieter-Cookies bezeichnet. Wir verwenden auch Drittanbieter-Cookies, welche von einer anderen Domäne als die der von Ihnen besuchten Website stammen. Wie verwenden diese Cookies zur Unterstützung unserer Werbe- und Marketingmaßnahmen. Insbesondere verwenden wir Cookies und andere Tracker-Technologien für die folgenden Zwecke:


Funktionelle Cookies


Mit diesen Cookies ist die Website in der Lage, erweiterte Funktionalität und Personalisierung bereitzustellen. Sie können von uns oder von Drittanbietern gesetzt werden, deren Dienste wir auf unseren Seiten verwenden. Wenn Sie diese Cookies nicht zulassen, funktionieren einige oder alle dieser Dienste möglicherweise nicht einwandfrei.


Cookies für Marketingzwecke


Diese Cookies können über unsere Website von unseren Werbepartnern gesetzt werden. Sie können von diesen Unternehmen verwendet werden, um ein Profil Ihrer Interessen zu erstellen und Ihnen relevante Anzeigen auf anderen Websites zu zeigen. Sie speichern nicht direkt personenbezogene Daten, basieren jedoch auf einer einzigartigen Identifizierung Ihres Browsers und Internet-Geräts. Wenn Sie diese Cookies nicht zulassen, werden Sie weniger gezielte Werbung erleben.


Leistungs-Cookies


Diese Cookies ermöglichen es uns, Besuche und Verkehrsquellen zu zählen, damit wir die Leistung unserer Website messen und verbessern können. Sie unterstützen uns bei der Beantwortung der Fragen, welche Seiten am beliebtesten sind, welche am wenigsten genutzt werden und wie sich Besucher auf der Website bewegen. Alle von diesen Cookies erfassten Informationen werden aggregiert und sind deshalb anonym. Wenn Sie diese Cookies nicht zulassen, können wir nicht wissen, wann Sie unsere Website besucht haben.


Unbedingt erforderliche Cookies


Diese Cookies sind zur Funktion der Website erforderlich und können in Ihren Systemen nicht deaktiviert werden. In der Regel werden diese Cookies nur als Reaktion auf von Ihnen getätigte Aktionen gesetzt, die einer Dienstanforderung entsprechen, wie etwa dem Festlegen Ihrer Datenschutzeinstellungen, dem Anmelden oder dem Ausfüllen von Formularen. Sie können Ihren Browser so einstellen, dass diese Cookies blockiert oder Sie über diese Cookies benachrichtigt werden. Einige Bereiche der Website funktionieren dann aber nicht. Diese Cookies speichern keine personenbezogenen Daten.


Verwaltung von Cookies


Wenn du die Webseite zum ersten Mal besuchst, bitten wir dich um deine Zustimmung zur Verwendung nicht erforderlicher Cookies. Du kannst deine Einwilligung jederzeit widerrufen. Wenn du die von dir akzeptierten Cookies nicht mehr speichern möchtest, kannst du deine entsprechenden Präferenzen in den Cookie-Einstellungen ändern.


Bitte beachte, dass du wahrscheinlich nicht alle Dienste auf der Webseite nutzen kannst, wenn du Cookies ablehnst.


Änderungen an dieser Richtlinie 


Wir behalten uns das Recht vor, Änderungen an dieser Richtlinie vorzunehmen. Wenn eine Änderung unsere Pflichten oder deine Rechte betrifft, werden wir dich im Voraus über die Änderungen informieren, um dir die Möglichkeit zu geben, der aktualisierten Richtlinie zuzustimmen.


Kontakt 


Wenn du Fragen zur Verwendung von Cookies auf estrid.com hast, kannst du uns jederzeit unter hello@estrid.com kontaktieren."


SE

Allmänna villkor

"Allmänna villkorLast updated: 30 August 2023


 APPLICATION, DEFINITIONS AND INTERPRETATION


These terms and conditions will apply to the purchase of products and creation of subscriptions by you (hereby referred to as “the customer” or “you”) on the website https://estrid.com/uk/. The website and products are provided by Estrid, registered under trading name Estrid Studios AB, registered under company number 559197-2400 at Swedish Companies Registration Office (Bolagsverket). Additionally, Estrid is registered United Kingdom VAT number 370852000. Estrid Studios AB’s trading address is Kungsgatan 12-14, 11142 Stockholm, Sweden (hereby referred to as “the supplier”, “Estrid”, “us” or “we”).


You can contact us via email at hello@estrid.com or through chat on our website on weekdays during working hours.


These are the terms on which we sell products and subscriptions to you. By creating a subscription and an account by ordering any products available on our website, you agreed to be bound by these terms and conditions. If you do not agree to these Terms, you must not order products or create an account or subscription. You can only purchase products or subscriptions from the website if you are eligible to enter into a contract and are at least 18 years old.


Below follow explanations on how to interpret some of the terms used throughout these Terms & Conditions:


              

• By customer, private individuals (and not individuals acting on behalf of their trade business or profession) is meant.                


              

• Contract means a legally binding agreement between you and Estrid for the supply of the products ordered on our website.                


              

• Delivery location means the customer’s premises or other location where the products are to be supplied as set out in the order.                


              

• By durable medium, we mean a type of medium that allows information to be stored by the recipient for future reference, without enabling changes to be made, for a period that is long enough for the purposes of the information. This can be via e.g. email.                


              

• By account, we refer to the account that you create and register on the website.                


              

• By product, products and product(s), we mean the products described under section ""Products"" below which we have made available through the website, together with any such other related equipment, services and information made available by us to you.                


              

• By subscription, we refer to the subscription service offered on the website.                


              

• Order means the customer’s order for the products from the supplier as submitted following the process set out on the website.                


              

• By privacy policy, we refer to the terms which set out how we will deal with confidential and personal information received from you via the website.                


              

• By website, we refer to https://estrid.com/uk/, on which the products are advertised and available for ordering.                


Estrid Referral Program


When having an Account, you are able to participate in the Estrid Referral Program by sharing your personal referral link that can be accessed from your account. The Referral Program gives incentives for both the sender and recipient of the link. We reserve the right to change the incentives, availability and terms of the Referral Program without informing you in advance.


PRODUCTS


Description of products


Our main product offering is The Starter Kit and the refill razor blades offered on a subscription basis. Estrid also offers complimentary razor accessories and body care products, available for one-off shipments and on a subscription basis (the ""products"", each a “product”). More information about the products can be found on the website.


All content on the website is intended for private knowledge or information needs. Estrid's descriptions of the razor blades have not been reviewed by the Swedish Medicines Agency. Descriptions of ingredients, durability, and other regulations are provided by referring to the original product.


All products must be used in accordance with the instructions, precautions, and guidelines they have. It is your responsibility to make sure that the product does not contain anything you are allergic to.


All products on the website, including all samples we provide, are intended for personal use only. Unless otherwise stated, we reserve the right to exchange, discontinue or change any Product we offer for sale or as part of a collection, without prior notice to you as a customer.


The description of the products is as set out on the website, catalogues, brochures or other form of advertisement. Any description is for illustrative purposes only and there may be small discrepancies in the size and colour of the products supplied. As colour settings of the device you use may affect the colours of the images on the website, we do not guarantee that colours of the pictures of products on the website will be true to life.


In the case of any products made to your special requirements, it is your responsibility to ensure that any information or specification you provide is accurate. Please read more about the right of withdrawal under Withdrawal and cancellations in these terms and conditions. All products that appear on the website are subject to availability.


Reviews


Product reviews are collected and displayed on the website for selected products. The product reviews are written by verified customers based on e-mail address and order history.


BASIS OF SALE


The order process is set out on the website. In order to make an order, an account must be made. You can read more about setting up an account further below. Each step allows you to check and amend any errors before submitting the order. It is your responsibility to check that you have used the ordering process correctly.


A contract will be formed for the sale of ordered products only when you receive an email from us confirming the order (order confirmation). However, in the cases for subscription orders (i.e. automated razor blade orders based on chosen frequency) a confirmation email will not be sent, except for when the subscription is first made. You must ensure that the order confirmation is complete and accurate and inform us of any errors immediately. We are not responsible for any inaccuracies in the order placed by you. By placing an order, you agree to us providing you confirmation of the contract by means of an email containing all information (i.e. the order confirmation). You will receive the order confirmation within a reasonable time after making the contract, but no later than the delivery of any products supplied under the contract. We have a legal duty to supply the products in conformity with the contract. You can withdraw your order until it has been confirmed, and you have the right to be refunded for any payments made to us due to such withdrawn order.


Setting up an Account


In order to make an order of the products, you must create an account. An account is created automatically when ordering products for the first time and can also be created without signing up for a subscription. You are not allowed to transfer the account to others, and you may only sign up for one (1) account.


Description of Subscription


By ordering the Starter Kit, you enter into a subscription agreement for refill razor blades and other complementary products of your choice. The subscription is offered with different delivery frequencies (e.g. 30, 60, 90 or 120 days in-between deliveries) or on an annual basis where a year's supply is delivered at once. Subscription options available on the website are subject to change from time to time. Your subscription frequency or upcoming delivery dates can be changed at any time from your account.


Further information regarding confirmation, payment, delivery, returns and withdrawals from subscriptions can be read within these terms and conditions.


PRICE AND PAYMENT


The price of the products, subscriptions and any additional delivery or other charges will be available on the website before the order has been completed. Furthermore, it will also be available in the order confirmation.


Prices and charges include 20% VAT in the price at the time of the order.


You must pay by submitting your credit or debit card details with your order. It is your responsibility to make sure that there are sufficient funds on the card at the time the purchase is made. You must keep your card information accurate and up to date; this can be done in your account page.


Regarding invoicing, we may invoice you in advance or in arrears and with the frequency agreed within the contract. You agree to us sending you electronic invoices, which will be sent out to the email address provided in your account. All information (i.e. email address) must be kept up to date.


You agree to pay within the time set for the payment method chosen. If you have not paid the charges incurred by you, we reserve the right to close down your account and/or stop the shipment of products until payment has been received. If payment is made after the due date, late payment fees and interest according to the terms of the payment provider can be charged.


You agree that we may charge payment for subscription orders without further approval until you terminate your subscription agreement. The prices for subscriptions correspond to the prices stated on the website at the time of purchase.


DELIVERY


We will deliver the products to the delivery location by the time or period agreed in the contract without delay and no later than 30 days after the date on which the contract is entered into, unless the agreed delivery time is beyond 30 days after the order has been made.


In any case, regardless of events beyond our control, if we do not deliver the product(s) on time, you can (in addition to any other remedies) treat the contract at an end if:


A) we have refused to deliver the product(s), or if delivery on time is essential, or you said to us before the contract was made that delivery on time was essential; or


B) after we failed to deliver on time, you had specified a later period which is appropriate to the circumstances and we failed to deliver within that period.


If you treat the contract at an end for a reason mentioned above, we will (in addition to other remedies) promptly return all payments made under the contract.


If you, in accordance with the above, were entitled to treat the contract at an end, but do not do so, you are not prevented from canceling the order of any products or rejecting products that have been delivered. If you do so, we will (in addition to other remedies) return all payments made on the contract for any such cancelled or rejected products without delay. If the products have been delivered, you must return them to us or allow us to collect them from you and we will pay the costs of this.


If any products form a commercial unit (it is a commercial unit if division of the unit would materially impair the value of the products or the character of the unit) you cannot cancel or reject the order for some of those products without also canceling or rejecting the order for the rest of them. This applies e.g. if a unit is sold as a 2 pack.


We do not generally deliver to addresses outside of England and Wales, Scotland, Northern Ireland, the Isle of Man and Channel Islands. We cannot deliver to addresses other than the ones mentioned, including BFPO addresses.


You agree that we may deliver the products in instalments if we suffer from a shortage of stock or have another genuine and fair reason, subject to the above provisions and provided you are not liable for extra charges.


If the delivery is not completed as a result of you not picking up the parcel at the designated service point or not being at the address on delivery attempts, the parcel will be returned to us, for which you will not be charged any extra fees.


The products will become your responsibility once delivery is completed. If you selected home delivery, the delivery is fulfilled once the parcel has been delivered at the address. If you selected service point delivery, the delivery has been fulfilled once the parcel has been collected from the service point. You must, if reasonably possible, examine the products before accepting them. Risk of damage to, or loss of, any products will pass to you when the products are delivered to you.


WITHDRAWAL AND CANCELLATION


The contract can be cancelled by using the right of withdrawal. You can use this right if you simply change your mind or for some other reason wish to cancel the contract, without having to provide Estrid with a reason for this decision, if it is made within the withdrawal period.


To exercise the right of withdrawal, you must inform us of this decision within 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the first good. In case of instalment delivery, this period starts once the last part of the order has been delivered. This withdrawal also applies to a change in the subscription model.


You can change your subscription model and/or terminate the subscription by making adjustments in your account or by contacting us via our Contact Information. Any changes must be done at least 24 hours before the next order of products is processed. If the subscription has not been terminated or changed in time, it will automatically be renewed.


You can inform us of your desire to exercise your right of withdrawal by contacting customer service at hello@estrid.com. You can also choose to use the model cancellation form.


You must return the product(s) to Estrid in undamaged condition at your own expense. Due to concerns of hygiene, certain products, such as cosmetics products, cannot be returned after they have been opened or used. We reserve the right to refuse a return if products are not returned in a saleable condition or are damaged. Please see more information on how to return products further down in these terms and conditions.


The withdrawal right does not apply for:


A. products that Estrid has made to your specifications or that are clearly personalised (made to order);


B. products that are liable to deteriorate or expire rapidly; or


C. products where the seal is broken.


Returning products


If you have received products in connection with the contract which you have cancelled, you must send back the products or hand them over to us. This should be done no later than 14 days from the date on which you communicate to us that you wish to cancel the contract. The deadline is met if you send back the products before the period of 14 days has expired.


The customer must arrange and bear all costs of the return shipping. This amount will not be reimbursed. As the customer is responsible for the parcel until it is delivered to our warehouse, it is suggested that the return be shipped with trackable shipping so that the customer is insured with the shipping service provider in the event of a lost return parcel.


Note that you are liable to package the products in a responsible manner to avoid damages during return shipping. Liability for lost parcels or similar is held by Estrid only if a return label provided by us has been used. In other cases, you have full liability for the return. Returns are to be sent to:


Mainfreight Warehousing 

Unit 3, Tungsten Park 

Bardon Road 

Coalville, LE67 4BL

United Kingdom


Reimbursements and possible deductions


Except as set out below, if you cancel a contract in full (i.e. all products in the order), we will reimburse you all payments we have received for that order. This also includes delivery costs except for the supplementary costs that may have arisen if you choose a type of delivery other than the least expensive type of standard delivery offered by us. Note that return costs are not reimbursed.


We may make a deduction from the reimbursement for loss in value of any products supplied if the loss is the result of unnecessary handling by you. By this, handling of the products beyond that which is necessary to establish the nature, characteristics and function of the products and if the seal of the product(s) is broken is meant. Such handling applies e.g. if it goes beyond the sort that would reasonably be allowed in a physical shop.


We will make the reimbursement without undue delay, and in all cases no later than:


A. 14 days after the day on which we received the returned product(s) in question from you; or


B. 14 days after the day on which you provide evidence that you have sent the product(s) back to us.


We will make the reimbursement using the same means of payment as was used for the initial transaction unless you have expressly agreed otherwise. In any event, however, no fees will be added to the reimbursement.


Faulty products


In addition to the withdrawal and cancellation rights above, you also have statutory rights including that delivered products are of satisfactory quality and are fit for their purpose and are as described.


Within six months of the date of delivery and in the event of the product being faulty, you are entitled to a repair or replacement. Or where repair/replacement is not possible, a refund. After six months from the date of delivery, similar rights exist, but only if you can prove that the fault was present at the point of delivery.


Products are, for example, considered to be defect in the following events:


              

• It is not compliant with what we have agreed in this agreement or that otherwise follows from applicable legislation.                


              

• We have not informed you about details about the products which we know about or ought to have known, and that you reasonably could expect to be informed about, if such omission to inform can be assumed to have affected your decision regarding the purchase.                


              

• It is in worse condition than you rightly could have expected based on the products' price, age and other conditions.                


For further information about your statutory rights, please contact the UK International Consumer Centre.


CIRCUMSTANCES BEYOND THE CONTROL OF EITHER PARTY


In the event of any failure by a party because of something beyond its reasonable control, the party will advise the other party as soon as reasonably practicable. The party’s obligations will be suspended so far as is reasonable to amend the failure, and the party will not be liable for any failure which it could not reasonably avoid. This does not, however, affect the customer’s rights relating to delivery and any right to cancel as stated in these terms and conditions.


PERSONAL INFORMATION


We retain and use all information strictly under the privacy policy and comply with the general data protection regulation with regard to your personal information. 

We may contact you by using email or other electronic communication methods and by prepaid post if you expressly agreed to this. These terms and conditions should be read alongside and are in addition to our policies, including our:


              

• Privacy policy and                


              

•  Cookie policy.                


EXCLUDING LIABILITY


The supplier does not exclude liability for:


              

• any fraudulent act or omission; or                


              

• personal injury or death caused by negligence or breach of the supplier’s other legal obligations. Subject to this, the supplier is not liable for a loss which was not reasonably foreseeable to both parties at the time when the contract was made; or                


              

• loss (e.g. loss of profit) to the customer’s business, trade, craft or profession which would not be suffered by a consumer – because the supplier believes the customer is not buying the products wholly or mainly for the business, trade, craft or profession.                


GOVERNING LAW, JURISDICTION AND COMPLAINTS


The contract including any non-contractual matters is governed by the law of England and Wales. Disputes can be submitted to the restriction of the courts of England and Wales or, if the customer lives in Scotland or Northern Ireland, in the courts of Scotland or Northern Ireland respectively.


If you have a complaint about a product, our website or anything else, please contact our customer service at hello@estrid.com. We will always try to find a reasonable solution. In the unlikely event that we are unable to resolve a complaint with you directly, you have the right to refer the dispute to the UK International Consumer Centre here."


Integritetspolicy

"IntegritetspolicyEstrid Studios cares about privacy and protecting the Personal Data handled by us. All Personal Data is Processed in accordance with Applicable Law. In this Policy we describe how and the purposes for which we use your personal information as well as what lawful basis we use and what measures we take to protect Personal data. We also provide information on how you exercise the rights you have linked to our Processing of Personal data.


WHY AND WHO?

Estrid Studios AB Reg. No. (559197-2400) (""Estrid Studios"", ""we"", ""us"", ""our"" ) is the Controller of all Personal Data listed in this Privacy Policy (the ""Policy"" ) which covers all Estrid Sweden brands: Estrid and April. In order to be fully transparent regarding where your Personal Data is stored and Processed, we will also provide a list of categories of recipients to whom the personal data will be disclosed (“Our Processors” below). This Policy provides information on how we handle Personal Data when you communicate with us or visit our websites www.estrid.com and/or www.itsapril.com (together the ""Functions"" ).


The intended recipient of the information provided in this Policy is:


              

• Customers

• Visitors of our website                


 DEFINITIONS

""Applicable Law"" refers to the legislation applicable to the processing of Personal Data, including the GDPR, supplementary national legislation, as well as practices, guidelines and recommendations issued by a national or EU supervisory authority.


""Controller"" is the company/organisation that decides for what purposes and in what way personal data is to be processed and is responsible for the Processing of Personal Data in accordance with Applicable Law.


""Data Subject"" is the living, natural person whose Personal Data is being processed.


""Personal Data"" is all information relating, directly or indirectly, to an identifiable natural person.


""Processing"" means any operation or set of operations which is performed on Personal data, e.g. storage, modification, reading, handover and similar.


""Processor"" is the company/organisation that processes personal data on behalf of the Controller and can therefore only process the Personal Data according to the instructions of the Controller and the Applicable Law.


The definitions above shall apply in the Policy regardless if they are capitalised or not.


ESTRID STUDIOS' ROLE AS A CONTROLLER


The information in this Policy covers Personal Data Processing for which Estrid Studios is the Controller. As a Controller we are responsible for the Processing for which we decide the purpose of (""the why"") and the means for the Processing (what methods, what personal data and for how long it is stored). The Policy does not describe how we Process Personal Data in the role of a Processor - i.e. when we process Personal Data on behalf of our customers.


Estrid Sweden provides products on a subscription basis and we therefore collect and store data so that we can, among other things, create user accounts, ship products, and communicate with our customers.


ESTRID STUDIOS' PROCESSING OF PERSONAL DATA

We have a responsibility to describe and demonstrate how we fulfill the requirements that are imposed on us when we Process your Personal Data. This section aims to describe:


              

• That Processing of Personal Data is necessary for the purpose

• That we have identified the lawful basis for the Processing                


LAWFUL BASIS

Consent - Estrid Studios may process your personal data after you have given your consent to the Processing. Information regarding the processing is always provided in connection to the request of consent.


Performance of a contract - The Processing is necessary for the performance of a contract entered between us and the Data Subject, or to prepare for entering into an agreement with the Data Subject.


Legitimate interest - Estrid Studios may process Personal Data if we have assessed that a legitimate interest overrides the interest of fundamental rights and freedoms of the Data Subject, and if the processing is necessary for the purpose in question.


Legal obligation - We are required by laws and regulations to process Personal Data as a result of our business.


PROCESSINGS AND FOR HOW LONG WE STORE YOUR PERSONAL DATA

We will keep your personal data as long as it is necessary for the purpose for which it was collected, for instance as long as you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled. In the list below, we indicate, where possible, the period during which the Personal Data will be stored and the criteria used to determine the storage period.


1. Processing and purpose of Processing: Handle orders and purchases. 


              

• Personal Data: Name, email address, delivery address, billing address, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


2. Processing and purpose of Processing: Creation of an account


              

• Personal Data: Name, email address, delivery address, billing address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


3. Processing and purpose of Processing: Provide customer service

-Personal Data: Name, email address, delivery address, billing address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)


              

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Contract (Terms & Conditions)

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


4. Processing and purpose of Processing: Follow applicable law such as for accounting purposes


              

• Personal Data: Name, delivery address, billing address, email address, phone number, payment method, and subscription and order information (products ordered, subscription frequency, order number etc.)

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Legal obligation (Bokföringslagen)

• Storage period: 7 years as according to the law                


5. Processing and purpose of Processing: Personalized communication and marketing via email and SMS


              

• Personal Data: Name, delivery address, billing address, email address, phone number, demographics (e.g., age), subscription and order information (products ordered, subscription frequency, order number etc.), and data from cookies (for example which products you have clicked on)

• Source: Directly from the Data Subject, from our order management system, and from first and third party analysis technology (cookies etc.)

• Lawful basis: Legitimate interest

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


6. Processing and purpose of Processing: Receive newsletters


              

• Personal Data: Email address

• Source: Directly from the Data Subject

• Lawful basis: Consent

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


7. Processing and purpose of Processing: Develop, improve and analyse our business, processes and services


              

• Personal Data: Name, email address, delivery address, billing address, payment method, subscription and order information (products ordered, subscription frequency, order history etc.), and data from cookies (for example which products you have clicked on)

• Source: Directly from the Data Subject, from our order management system, and from first and third party analysis technology (cookies etc.)

• Lawful basis: Legitimate interest

• Storage period: The data is stored during the time you have an active agreement (subscription) with us, as well as 3 years after the agreement has been cancelled.                


8. Processing and purpose of Processing: Collect product reviews


              

• Personal Data: Name, subscription and order information (order history etc.), and your review

• Source: Directly from the Data Subject and from our order management system

• Lawful basis: Consent

• Storage period: The data is stored until you actively ask to remove your product review, or at the longest for 10 years.                


YOUR RIGHTS

You are the one in control of your Personal data and we always strive to ensure that you can exercise your rights as efficiently and smoothly as possible.


Access - You always have the right to receive information about the Processing of data that concerns you. We only provide information if we have been able to verify that it is you that is requesting the information.


Rectification - If you find that the Personal Data we process about you is incorrect, let us know and we will fix it!


Erasure - Do you want us to completely forget about you? You have the right to be forgotten and request deletion of your Personal Data when the Processing is no longer necessary for the purpose for which it was collected. If we are required to retain your information under applicable law or a contract that we have entered with you, we will ensure that it is processed only for the specific purpose set forth in such applicable law or contract. We will thereafter erase the information as soon as possible.


Objections - Do you disagree with our assessment that a legitimate interest for Processing your Personal Data overrides your interest in protecting your privacy? Don’t worry - in such case, we will review our legitimate interest assessment. Of course, we add your objection to the balance and make a new assessment to see if we can still justify our Processing of your Personal Data. If you object to direct marketing, we will immediately delete your personal information without making an assessment.


Restriction - You can also ask us to restrict our Processing of your Personal Data: 


              

• Whilst we are Processing a request from you for any of your other rights:

• If, instead of requesting erasure, you want us to limit the Processing of Personal Data for a specific purpose. For example, if you do not want us to send advertising to you in the future, we still need to save your name in order to know that we should not contact you; or

• In cases where we no longer need the information in relation to the purpose for which it was collected, provided that you do not have an interest in retaining it to make a legal claim.                


Data portability - We may provide you with the data that you have submitted to us or that we have received from you in connection with a contract that we have entered with you. You will receive your information in a commonly used and machine-readable format that you can transfer to another personal data manager.


Withdraw consent - If you have given consent to one or several specific processing(s) of your Personal Data, you have the right to withdraw your consent at any time and thus ask us to terminate the Processing immediately. Please note that you can only withdraw your consent for future processing of Personal Data and not for Processing that has already taken place.


HOW TO USE YOUR RIGHTS

For any requests concerning your personal data, please use this privacy form.


TRANSFER OF PERSONAL DATA AND OUR PROCESSORS

In order to run our business, we may need help from others who will process Personal Data on our behalf, so-called Processors.


We have entered into Data Processing Agreements (DPA) with all our Processors. The DPA sets out, among other things, how the Processor may process the Personal Data and what security measures are required for the Processing.


We will share your personal data such as name, email address, delivery address, and IP address to our Processors within the categories: IT service providers, communication platforms, and marketing platforms (data is encrypted after upload).


We may also need to disclose your personal information to certain designated authorities in order to fulfil obligations under applicable law or legally binding judgements.


TRANSFER OF PERSONAL DATA OUTSIDE EU/EEA

In cases where our Processors transfer Personal Data outside the EU/EEA, we have ensured that the level of protection is adequate, and in compliance with Applicable Law, by controlling that either of the following requirements are fulfilled:


              

• The EU Commission has determined that the level of protection is adequate in the third country where the data is processed;

• The Processor has signed up to the EU Commission's standard contract clauses (SCCs) for data transfer to non-EU/EEA countries; or                


The Processor has taken other appropriate safeguards prior to the transfer and that such safeguards comply with Applicable law.


TRANSFER OF PERSONAL DATA TO ANOTHER CONTROLLER

We share your Personal Data with delivery service providers, payment service providers, and our warehouse partner in order to be able to deliver according to the contract. We also share your Personal Data with our partners (such as advisors and financial institutions) to develop, improve and analyse our business, processes and services. For more information about their processing of your data, we kindly ask you to contact the respective Controller.


SECURITY MEASURES

Estrid Studios has taken technical and organisational measures to ensure that your Personal Data is processed securely and protected from loss, abuse and unauthorised access.


Our security measures


Organisational security measures are measures that are implemented in work methods and routines within the organisation, such as:


              

• Login and password management

• Physical security (premises etc.)                


Technical security measures are measures implemented through technical solutions, such as:


              

• Encryption

• Pseudonymisation

• Access control level

• Access log

• Secure network

• VPC

• VPN

• Firewall

• Back-up

• Two-step verification                


COOKIES

Estrid Studios uses cookies and similar tracking techniques to analyse the use of the Functions so that we can give you the best user experience.


 For more information on how we use cookies, see our Cookie Policy.


IF WE DON'T KEEP OUR PROMISE

If you think that we are not Processing your Personal Data correctly, even after you have notified us of this, you are always entitled to submit your complaint to the Swedish Authority for Privacy Protection.


More information about our obligations and your rights can be found at https://www.imy.se/


You can contact the authority via e-mail at: imy@imy.se


CHANGES TO THIS POLICY

We reserve the right to make changes to this Policy. In the event that the change affects our obligations or your rights, we will inform you about the changes in advance so that you are given the opportunity to take a position on the updated policy.


CONTACT

For questions, reach out to us at hello@estrid.com.

"

Cookie Policy

"Cookie PolicyVarför och för vem?


Estrid Studios AB Reg. Nr. 559197-2400 ( ""Estrid Stduios"", ""vi"", ""oss"", ""vår"" ) använder Cookies och annan spårningsteknik (""Cookies"" ) och för att lagra information i syfte att förbättra din användarupplevelse.


Denna Cookie policy (""Policyn"" ) beskriver Estrids användande av Cookies, genom att beskriva vad Cookies är, varför vi använder dem samt hur du kan kontrollera användadet av Cookies när du använder vår tjänst - Estrid – och/eller vår hemsida https://estrid.com (vanligtvis kallad “hemsidan"" ). Policyn informerar inte om användandet av Cookies som är nödvändiga för att du ska kunna använda hemsidan och dess tjänster (så kallade  obligatoriska Cookies ).


För mer information om hur vi använder din personliga data relaterat till Cookies, se vår Privacy Policy.


Vad är Cookies?


En Cookie är en textfil som skickas från hemsidan och som sedan lagras på din dator, mobil eller andra enheter som du använder när du besöker hemsidan.


Cookies tillåter oss till exempel att känna igen din enhet nästa gång du besöker hemsidan, tillhandahålla vissa väsentliga funktioner och se över användarbeteende på hemsidan.


Hur länge lagras Cookies?


Det finns två typer av Cookies; session cookies och permanenta cookies.


1. Sessioncookies som raderas när du stänger din webbläsare (t.ex Internet explorer, Safari eller Google Chrome).


2. Permanenta Cookies som stannar kvar på din enhet när du har stängt din webbläsare. Denna Cookie lagras på din enhet under en sådan lång tid som det uppges i Cookien, eller tills dess att du raderar den.


Estrids användande av Cookies


Cookie-lista


En cookie är en liten bit data (textfil) som en webbplats – när den besökts av en användare – ber din webbläsare att lagra på din enhet för att komma ihåg information om dig, till exempel din språk inställning eller inloggningsinformation. Dessa cookies ställs in av oss och kallas förstapartscookies. Vi använder även tredjepartscookies – som är cookies från en annan domän än domänen för den webbplats du besöker – för våra annonserings- och marknadsföringsinsatser. Mer specifikt använder vi cookies och andra spårningstekniker i följande syften:


Funktionella cookies


Dessa cookies gör det möjligt för webbplatsen att tillhandahålla förbättrad funktionalitet och personlig anpassning. De kan fastställas av oss eller av tredjepartsleverantörer vars tjänster vi har lagt till på våra sidor. Om du inte tillåter dessa cookies kanske vissa eller alla av dessa tjänster inte fungerar som de ska.


Riktade cookies


Dessa cookies ställs in på vår webbplats av våra annonseringspartners. De kan användas av dessa företag för att skapa en profil av dina intressen och visa dig relevanta annonser på andra webbplatser. De lagrar inte direkt personlig information, men är baserade på unikt identifierande av din webbläsare och internet-enhet. Om du inte tillåter dessa cookies kommer du att erfara mindre riktade annonser.


Prestanda-cookies


Dessa cookies tillåter oss att räkna besök och trafikkällor så att vi kan mäta och förbättra prestandan på vår webbplats. De hjälper oss att veta vilka sidor som är mest och minst populära och se hur besökare flyttar runt på webbplatsen. All information som dessa cookies samlar är aggregerade och därför anonyma. Om du inte tillåter dessa cookies vet vi inte när du har besökt vår webbplats.


Absolut nödvändiga cookies


Dessa cookies är nödvändiga för att webbplatsen ska fungera och kan inte stängas av i våra system. De är vanligtvis bara inställda som svar på åtgärder som du gjort som utgör en begäran om tjänster, till exempel inställning av dina personliga preferenser, inloggning eller fyllning av formulär. Du kan ställa in din webbläsare för att blockera eller varna dig om dessa cookies, men vissa delar av webbplatsen fungerar inte då. Dessa cookies lagrar inte någon personligt identifierbar information.


Hantera Cookies


När du besöker hemsidan för första gången ber vi om ditt samtycke till att använda Cookies som inte är nödvändiga. Du kan när som helst återkalla ditt samtycke. Om du inte längre vill lagra de Cookies du har accepterat kan du ändra det i Cookie-inställningarna.


Var medveten om att du troligen inte kommer kunna använda alla våra tjänster på hemsidan om du väljer att neka våra Cookies.


Ändringar i denna policy 


Vi förbehåller oss rätten att göra ändringar i denna policy. Om en förändring påverkar våra skyldigheter eller dina rättigheter kommer vi att informera dig om ändringarna i förväg för att ge dig möjlighet att acceptera den uppdaterade policyn.


Kontakt 


Kontakta oss om du har några frågor om Cookies: hello@estrid.com.