Smooth, shaggy or hairy potter

Let's go 95 SEK
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Hair removal should be optional. Great hair removal shouldn’t. That’s why we’ve created Estrid — a (vegan) 5-blade razor, specifically designed for those of us who believe that the hair removal process should be a pain-free affair on the skin, the wallet and for the planet.

Amanda Westerbom's signature

Amanda Westerbom


Woman shaving her armpit with an Estrid razor

No more bad shave days

  • Affordable – nearly half the price of the competition
  • Sharp – 5 blades for a closer, smooth finish
  • Vegan - encased in cocoa butter, aloe vera & shea butter

Our razors

Hey lifehack!

Lots of things in life are expensive. But a smooth shaving experience delivered to your mailbox shouldn’t be one of them. Did you know that there’s a price difference on a lot of everyday items where the ones marketed to women are more expensive? It's called the pink tax, and we're here to change that.

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    Vegan, Cool, Fierce

    "A vegan razor? Is that even a thing?" Yuup it is!

    Most razor brands use animal substances in the soothing strips on your razor, but Estrid don't. Instead of that we've chosen to use natural ingredients like aloe vera, shea butter and cocoa butter. Better for the skin, the planet and your body.

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      Sister to sister

      Every purchase makes a difference

      Estrid does not only feel different, we also want to make a difference. For every purchase you make, we donate a portion to the foundation Kvinna till Kvinna, a Swedish organisation that has been working for and supporting women’s rights since 1993 in more than 20 war and conflict-ridden countries in the world.

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        HOW IT WORKS

        How does Estrid subscription work

        select a colour

        blush, space, peach or cloud? you’ll also get two cartridges and a matching wall mount in your first kit. all for 95 SEK.
        How does Estrid subscription work

        as often as you like

        once a month, once every second month or once every third month? It’s up to you how often you want your blades. Delivered right to your door for 119 SEK , free shipping obviously
        How does Estrid subscription work

        break up whenever

        your body, your hair, your control. cancel the subscription at any time.
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