
The Shave Gel Ruby
Good to know
- Hydrating
- Sensitive skin friendly
- Made for your Estrid razor
Meet the ultimate companion for your smoothest shave yet — now dressed in glossy dark cherry red.
This vegan gel-to-cream formula cushions, soothes, and hydrates the skin while releasing the scent of Ruby Haze — smoked sandalwood, spiced cherry, and soft heat on bare skin.
It’s your everyday ritual, reimagined for after dark.
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Also part of a set

The Ruby Set
What's included
Meet the ultimate companion for your smoothest shave yet — now dressed in glossy dark cherry red.This vegan gel-to-cream formula cushions, soothes, and hydrates the skin while releasing the scent of Ruby Haze — smoked sandalwood, spiced cherry, and soft...
Keep your razor safe, clean and dry with a washable silicone case.
Go to productI shave a few times a week
We will send your first four razor refills 21 days after your purchase for 13,95 EUR EUR and then on the interval you select. Skip, pause, or cancel anytime.

The Complete Ruby Set
What's included
Made with sensitive skin in mind, the Estrid razor features five sharp blades for a close shave and a vegan lubrication strip to protect skin, prevent irritation, and provide a smooth glide.
Go to productLife-proof sweat and odour protection up to 48 hours.
Go to productMeet the ultimate companion for your smoothest shave yet — now dressed in glossy dark cherry red.This vegan gel-to-cream formula cushions, soothes, and hydrates the skin while releasing the scent of Ruby Haze — smoked sandalwood, spiced cherry, and soft...
Keep your razor safe, clean and dry with a washable silicone case.
Go to productI shave a few times a week
We will send your first four razor refills 21 days after your purchase for 13,95 EUR EUR and then on the interval you select. Skip, pause, or cancel anytime.
Highlights
- Transformative gel-to-cream formula that melts into skin for a smooth, effortless glide.
- Skin-loving ingredients like nourishing Shea Butter, calming Niacinamide, and hydrating Sea Moss Extract deliver a close shave while protecting and softening your skin.
- Designed specifically for your Estrid razor for a clean, fuss-free shave.
- Gentle, vegan formula approved for sensitive skin.
- No race to shave. Our thick, indulgent texture clings to wet skin but still rinses easily from your blade.
- Infused with Ruby Haze — a smoky, spiced blend of cherry, sandalwood, and soft heat, captured in a glossy dark cherry-red design made for after dark.
Ingredients
200 ml
Ingredients: Aqua, Palmitic Acid, Triethanolamine, Oleth-20, Isopentane, Sorbitol, Stearic Acid, Isopropyl Palmitate, Butyrospermum Parkii Butter, Niacinamide, Glycerin, Chondrus Crispus Extract, Aloe Barbadensis Leaf Juice, Panthenol, Tocopheryl Acetate, Propanediol, Glyceryl Laurate, Hydroxyethylcellulose, Parfum, Citric Acid, Sodium Chloride, Isobutane, Coumarin, Phenoxyethanol, Tetramethyl Acetyloctahydronaphthalenes
How to use
Apply evenly to damp skin before shaving for a smooth, midnight-soft finish.




One-time purchase
We’ll send you The Shave Gel Ruby with your next subscription order on [subscription_date]. You’ll be charged on the same date as your subscription order.
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A luxurious, smoky-smooth glide.

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Shop the Ruby Collection

The Razor
A deep cherry gloss made for late nights and soft skin. The Ruby Razor Starter Kit turns your daily ritual into a midnight moment.

The Refillable Antiperspirant
Discover Ruby Haze, our scent of spiced cherry and smoked sandalwood. Now with the new glossed Ruby case.

The Mini Razor & Case Set
Your favourite Estrid razor made mini. Perfect for on the go, day to night and those just-in-case moments.

The Shave Gel Ruby
A silky-smooth gel that cushions skin and glows with Ruby’s warmth. Infused with the scent of spiced cherry and soft sandalwood for the smoothest shave after dark.
The Body Razor Starter Kit
Good to know
- Vegan
- Dermatologist approved for sensitive skin
- Handle with a lifetime guarantee
Made with sensitive skin in mind, the Estrid razor features five sharp blades for a close shave and a vegan lubrication strip to protect skin, prevent irritation, and provide a smooth glide.
Highlights
- Starter Kit includes: 1 five-blade razor refill for body, a steel razor handle and a matching wall holder
- Specifically designed for body hair
- Five-blade technology for a closer shave
- Vegan hydration strip lubricates skin to hydrate and reduce irritation
- Ergonomic weighted steel handle for a no-slip grip
- Matching steel wall holder
How to use
- Buy a subscription and we’ll deliver 4 refill cartridges to you as often as you like
- Pause, change or cancel your subscription at any time — you’re totally in control.
- Constantly on the go? Add a Travel Case so your Estrid razor is always safe and sound.
Ingredients
Made with sensitive skin in mind, the Estrid razor features five sharp, thin steel blades for a close, comfortable shave every time. The razor blades are surrounded by our signature vegan hydration strip with Shea Butter and Aloe to protect skin, prevent irritation and provide a smooth glide. Each Starter Kit includes an ergonomic weighted steel handle for a confident, no-slip grip and a matching wall holder so your razor is always at hand. Oh, and the handle has a lifetime guarantee. Buy once, use forever.
Materials:
Designed to last, the handle and holder are made of steel with a layer of rubber on top. The razor blades are made of steel and plastic, for which we are working on developing a recycling program.
Razor Blade Ingredients:
Plastic, steel, lubricating strip containing: Cacao (Cocoa) Seed Butter, Butyrospermum Parkii (Shea) Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Aloe Barbadensis Leaf Juice Powder, Maltodextrin, Theobroma, PEG-115M, PEG-7M, Tocopherol, Cyclodextrin.
The Refillable Antiperspirant
Good to know
- Clinical strength
- Fast absorbing
- No white marks or yellow stains
Life-proof sweat and odour protection up to 48 hours.
Highlights
- 48 hour sweat and odour protection
- Dermatologist-approved for sensitive skin
- Premium fragrances for every mood
- No clumps, stickiness, or dry-down time
- No post-shave irritation
Ingredients
11111
Good to know
- Travel-ready design
- Handle compatible with all Estrid blades
- Kind to sensitive skin
Your favourite Estrid razor made mini. Perfect for on the go, day to night and those just-in-case moments.
Highlights
- Same iconic, award-winning shave—just in a smaller, travel-ready design. Works with your favorite Estrid blades.
- From gym bags to carry-on luggage—this compact, travel-ready design is TSA-friendly and made to move with you.
- Includes our signature silicone travel case, made mini—lightweight, easy to clean, and always ready.
Ingredients
Razor Blade Ingredients: Plastic, steel, lubricating strip containing: Cacao (Cocoa) Seed Butter, Butyrospermum Parkii (Shea) Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Aloe Barbadensis Leaf Juice Powder, Maltodextrin, Theobroma, PEG-115M, PEG-7M, Tocopherol, Cyclodextrin.
Good to know
- Hydrating
- Sensitive skin friendly
- Made for your Estrid razor
Meet the ultimate companion for your smoothest shave yet — now dressed in glossy dark cherry red.
This vegan gel-to-cream formula cushions, soothes, and hydrates the skin while releasing the scent of Ruby Haze — smoked sandalwood, spiced cherry, and soft heat on bare skin.
It’s your everyday ritual, reimagined for after dark.
Highlights
- Transformative gel-to-cream formula that melts into skin for a smooth, effortless glide.
- Skin-loving ingredients like nourishing Shea Butter, calming Niacinamide, and hydrating Sea Moss Extract deliver a close shave while protecting and softening your skin.
- Designed specifically for your Estrid razor for a clean, fuss-free shave.
- Gentle, vegan formula approved for sensitive skin.
- No race to shave. Our thick, indulgent texture clings to wet skin but still rinses easily from your blade.
- Infused with Ruby Haze — a smoky, spiced blend of cherry, sandalwood, and soft heat, captured in a glossy dark cherry-red design made for after dark.
How to use
Apply evenly to damp skin before shaving for a smooth, midnight-soft finish.
Ingredients
200 ml
Ingredients: Aqua, Palmitic Acid, Triethanolamine, Oleth-20, Isopentane, Sorbitol, Stearic Acid, Isopropyl Palmitate, Butyrospermum Parkii Butter, Niacinamide, Glycerin, Chondrus Crispus Extract, Aloe Barbadensis Leaf Juice, Panthenol, Tocopheryl Acetate, Propanediol, Glyceryl Laurate, Hydroxyethylcellulose, Parfum, Citric Acid, Sodium Chloride, Isobutane, Coumarin, Phenoxyethanol, Tetramethyl Acetyloctahydronaphthalenes
Overall rating: 5.0 / 5 from 2 reviews.
AI Generated Review Summary
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Review highlights
Reviews
Love this new product, love
"Love this new product, love the look, it goes well with my bathroom and the new smell is divine 😍"
— Joanna S. (5/5)
Great
"Great"
— Maaret N. (5/5)



