A smoother way to shave

The Mission

Hair removal should be optional. Great hair removal shouldn’t. That’s why we’ve created Estrid.

No more bad shave days



A quality razor with no gender-based discriminatory pricing



Five super sharp razor blades to get you the closest shave possible


Vegan & Cruelty-free

No animal byproducts here! And we test on humans, not on animals

Sun’s out - a summer survival guide

Summer isn’t always all sun and sand; it can bring a lot of pressures. The expectation to get bare can feel very freeing- but it can also make us anxious. Or both all at once. We’ve created a Summer Survival Guide (featuring some lovely humans) to help ease the pressure of expectations, and remind you that your body is amazing as is. No prep needed:)

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100% vegan

Most razor brands use animal byproducts in the soothing strips on your razor, but Estrid doesn't. Instead of that we've chosen to use natural ingredients like aloe vera, shea butter and cocoa butter. Better for the skin, the planet and your body.

Never pay more for who you are

No matter your identity or reasons why you choose to shave, you should never pay more for a quality shaving experience. We all have body hair, and what we choose to do with it is up to each and every one of us. If you like us, we’re here for you. No exceptions, and never any upcharge.

So, how does it work?

Choose your colour

Select your favourite colour: Pick the colour that speaks to you. You’ll also get two razor blades and a matching wall mount in your starter kit.

As often as you like

Tell us how often you want your blades and we’ll deliver them right to your door (free, climate-compensated shipping included, obviously).

Break up whenever

Your body, your hair, your control. Cancel the subscription at any time, no strings attached.

Get started — £7.95

Say hey to our new referral program!

Give 50% off The Starter Kit and get razor blades for free by inviting your friends that are not yet part of the Estrid family.