wall holder
because your razor deserves better than the shower floor.
Save up to 20% · 30-day money-back guaranteeFree shipping · cancel anytimeNo pink tax — priced by product, not gender
Built for sensitive skin£11.95)
A great shave for only £7.95
A perfect shave on your terms. Save money and time with blades delivered to your letterbox.
- £7.95 to start
- aloe strip
- free shipping
free shipping · cancel anytime
£7.95 gets you all this
stainless steel handle
a weighted steel handle that feels as good as it looks.
5 blade razor head
five steel blades for smooth skin, every time
premium where it counts, not on the price tag
award-winning razor
over 15 awards won across europe
no more overpaying
no retailer margins, all savings passed back to you
satisfaction guaranteed
100% money back, no questions asked
never run out of blades
maximum convenience. shipped to your door. cancel anytime.
See it in action
how i store mine
the glide, up close
unboxing the starter kit
two weeks, no bumps
why didn't i switch sooner?
4.8
4.8 · 7,000+ reviews
maureen
verified buyer
great value
great value for your money and with very quick delivery. razor glides over your body, no snagging, no cuts just the smoothest shave. highly recommend
mina
verified buyer
amazing results
best razor for women i've ever used. my legs were so smooth and underarms was so easy just glides along your skin no hesitation recommending it.
mia
verified buyer
high quality
absolutely love the razor, no cuts & perfect to travel with. great size. comes in beautiful colours and overall the best razor i have ever used!
how does it work?
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Pick your colour
a weighted steel handle in one of twelve shades.
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Choose frequency
fresh blades before you need them. skip anytime.
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Direct to your door
free, climate-compensated shipping, every time.
Your colour, your handle, guaranteed for life
Your bloom handle, five-blade cartridge and wall holder.
Subscribe & Save
Save 33%Starter Kit now · refills on your schedule
£7.95
£11.95
no hidden fees
Love it or your money back!
100% money-back guarantee, no questions asked
you ask, we answer
what's actually in the starter kit?
one steel razor handle (yours forever, in the colour of your choice), one 5-blade refill, and a matching wall holder.
is it difficult to cancel my subscription?
no! your subscription, your terms. you could subscribe and cancel after one delivery, for instance, but we have a feeling you'll like it too much! subscribing saves money over time, and is way more convenient than having to do the guesswork when you'll need your next refill!
what does money-back guarantee mean?
if you're not loving your estrid product for any reason (even if it's unsealed!), you can send it back to us and we'll refund you 100% as long as you let us know within 30 days of the date your order was dispatched. no questions asked!
what if i'm not happy with my estrid experience?
we're confident you're going to enjoy your estrid experience, but just in case it's not for you, we have a 100% money-back guarantee. no risk, all reward.