bloom collection

 3 million fans can’t be wrong. Our most loved color, now available in deo.

The Refillable Antiperspirant

The Refillable Antiperspirant

Regular price 12.95 GBP
Sale price 12.95 GBP Regular price
Available in
The Body Razor Starter Kit

The Body Razor Starter Kit

Regular price 7.95 GBP
Sale price 7.95 GBP Regular price
Available in
The Complete Bloom Set
Save 16%

The Complete Bloom Set

Regular price 33.50 GBP
Sale price 33.50 GBP Regular price 39.75 GBP
Available in
The Smooth & Fresh Set
Save 16%

The Smooth & Fresh Set

Regular price 25.95 GBP
Sale price 25.95 GBP Regular price 30.80 GBP
Available in
The Shave Anywhere Set Bloom
Save 15%

The Shave Anywhere Set Bloom

Regular price 19.50 GBP
Sale price 19.50 GBP Regular price 22.85 GBP
Available in
The Mini Razor & Case Set

The Mini Razor & Case Set

Regular price 8.95 GBP
Sale price 8.95 GBP Regular price
Available in
The Travel Case

The Travel Case

Regular price 5.95 GBP
Sale price 5.95 GBP Regular price
Available in

Shop the Bloom Collection

1

The Razor
The one that started it all — and still our all-time bestselling razor color. Loved by millions, and it's not hard to see why.

2

The Refillable Antiperspirant
Our award-winning, refillable formula housed in a life-proof case — now available in glossy Bloom.

3

The Mini Razor & Case Set
Your favourite Estrid razor made mini. Perfect for on the go, day to night and those just-in-case moments.